There are currently an estimated 9.2 million active skiers and snowboarders in the U.S., far lower than many other outdoo...
Problem
Snowsports are too inaccessible, costly, and seasonal
Traditional outdoor snowsports locations are expensive to visit, geographically restrictive, and dependent on unpredictable weather conditions. For many people, this means they will never have the opportunity to ski, snowboard, or simply enjoy snow tubing or snow play! Alpine-X solves these issues and eliminates the challenges of cost, geography, and seasonality associated with traditional snowsports.
Solution
Snowsports (and snow fun) for everyone
At Alpine-X, our mission is to bring the mountain to you while delivering a fun, safe, consistent, and healthy entertainment experience. We develop indoor snowsports resorts that provide an authentic Alpine experience for beginners to competitive-level skiers and boarders, while making participation inclusive, accessible, convenient, and affordable for everyone. Guests can have a great time, whether they're on the slopes, playing in the snow, enjoying the adventure center, or drinking a craft beer at the base of the mountain!
Product
Year-round indoor skiing/snowboarding resorts in major market destinations
Worldwide, there are more than 110 indoor skiing & snowboarding facilities — with no indoor resorts in the US. Alpine-X is the first to develop these resorts in the US, creating safe, health-focused, and fun activities for the entire community. The Alpine-X experience includes recreation through competitive skiing and snowboarding in ideal conditions, every day of the year, as well as snow play areas and multiple other activities. Through innovative land use and architecture, collaboration with local organizations, and a strong sense of environmental responsibility, we strive to create financially and environmentally sustainable properties.
Traction
Alpine-X has selected its first location
Fairfax Peak is Alpine-X's first location serving the Washington, DC area. This $200M+ resort is expected to have 750K+ annual visitors. We intend to develop a 200+ acre site owned by Fairfax County through a public-private partnership.
Part of the proceeds from this crowdfunding raise will be used for development costs over the next 18 months for Fairfax Peak. We anticipate raising additional debt/equity capital to fully fund development. Our management team is experienced in securing capital for similar projects — we will use that expertise to secure the funding for this resort.
Customers
Community, adventure, and experience
- Ensure all activities and experiences are high-quality and provide value for our guests
Offer a wide range of guest experiences to ensure each guest is entertained and delighted by their visit
Provide low- and no-skill activities to complement the indoor snowsports experience and enhance each guest’s overall experience
Incorporate free and low-cost activities as a part of the overall resort design to promote inclusion for the entire community
Offer a broad range of activities and experiences to encourage return visits
Deliver a safe, clean environment for each activity and experience
Our target demographic is the entire community as we offer accessibility, affordability, and a variety of experiences!
Business model
Building long-term, sustainable growth & value
Alpine-X owns all brand names and operating rights, and maintains ownership of our resorts' architectural/design elements. We currently own all of the equity in the Fairfax Peak project and maintain ownership of our resorts' architectural/design elements. Resorts will either be wholly owned, joint ventures, or licensed, depending on the various opportunities in specific markets.
Market
US snowsports resorts & family entertainment is a $50B+ market
Snowsports resorts in the US generated revenue totaling nearly $3.8B in 2019 and have a projected CAGR of 10.6% from 2020 to 2025. Alpine-X plans to capitalize on this growth and scale its business.
This market includes destinations such as driving ranges, family fun centers, entertainment complexes, and amusement parks. These venues are expected to see steady growth in revenue as customers continue to value convenient and accessible entertainment options. Alpine-X will serve a similar target market, specifically families and groups of people. These markets in the US generated revenue totaling $46.7B in 2019 and have a projected CAGR of 12.1% from 2020 to 2025.
Competition
Alpine-X is one-of-a-kind
Alpine-X is a first mover in North America as the only developer of indoor resorts at a similar scope and scale. We will lead in providing accessible, affordable, and convenient snowsports opportunities.
We’ve crafted a highly repeatable experience that meets a proven demand for high-quality family/group entertainment. We plan to partner with and act as a feeder to traditional mountain resorts, while adding new onsite attractions to drive growth. Alpine-X aims to redefine traditional avenues to access skiing and snowboarding.
Some notable ones include Ski Dubai (UAE), SnowWorld (Netherlands), Snowplanet (New Zealand), and Big Snow American Dream which is not a dedicated resort, but does offer indoor snowsports.
Vision and strategy
Targeting major North American market destinations
Fairfax Peak is expected to be Alpine-X's first location in North America. We're planning to expand to multiple major North American markets and are currently in discussions for a few of our next potential locations. At each of these locations, we will create upscale, branded experiences and build world-class, year-round snow/mountain sports resorts. These will either be wholly owned, joint ventures, or licensed, depending on the various opportunities in specific markets. Our aim is for guests to be able to take a snow day in the summer or a ski holiday for a few hours at one of our many future resorts.
Funding
Raising capital to support our growth plans and foster inclusion
While we are actively developing our Washington, DC area resort, we are also targeting new locations throughout North America to continue bringing the mountain to those who love to participate in snowsports, as well as those who have never experienced snow before. For less than the cost of a day of skiing or snowboarding outdoors, your investment in Alpine-X is an ownership stake in the company’s brand and its resorts.
Become an Alpine-X Snow Mogul by investing today to help bring our vision of inclusive snowsports to millions of people throughout North America!
Founders
The right team for the job
The Alpine-X founding team comprises seasoned entrepreneurs with vast experience and diverse skills across many disciplines. We have a common goal: to develop unique experience-based sports entertainment destinations that capture the imagination, invigorate the senses, and build memories for groups and families.