About BitterBrains
Making developers’ lives easier with accessible education, credible certifications, & community events
Provided over 1,500 lessons, hosted the largest online conferences in our industry, and served 156 countries. Top being United States, Germany, Netherlands, India, UK, France, and Brazil.
Market
$140B+ Expanding Market Opportunity
Over 25.2 million JavaScript developers are reported in Q1 2024 in the global developer market. Bitterbrains is positioned to capture a significant share by providing industry-recognized certifications and quality education products.
If the addressable JavaScript developer base gets trained with BitterBrains, the approximate revenue would be $9.4B.
BitterBrains additionally plans to expand to address the broader $142B Edtech Market.
Business model
Problem
A lose-lose game
The current software engineering labor market is a lose-lose game.
Developer Struggles: Being a developer is hard
Learning to become a developer
Keeping up with new technologies
Lack of confidence (impostor syndrome)
Keeping skills up to date
All while meeting deadlines and solving day-to-day problems
Business Struggles: Skill shortages cost businesses billions
Finding sufficiently skilled developers
Overburdening existing developers can lead to burnout
Technical issues & delays due to underskilled developers or lack of resources
Solution
Since 2017, BitterBrains has been making developers' lives easier by providing high-quality educational resources and certification programs. We have empowered over 2 million developers, including professionals from major enterprises like Google, Apple, Coca-Cola, and Microsoft, through platforms like Vue School, Mastering Nuxt, Mastering Pinia, InstantDev, the official Vue.js certification, Nuxt.js certification, as well as JavaScript and Angular.
Customer surveys show high satisfaction, LTV, & word-of-mouth advertising
Revenue
Rapid Growth, Multiple Streams
Year-over-Year revenue growth has been fully organic with a median of approximately 70% to date, and 103% in 2023.
Our combined revenue streams have multiplied 48x in the past 6 years, with an average customer lifetime value of $373.
Traction
Standout Traction, Growing Developer Community
We offer many free lessons, events, and tutorials, attracting developers into the ecosystem and building goodwill within the community. This strategy makes education accessible to aspiring developers globally and helps in user acquisition and brand building.
Our Free Resources, tutorials, lessons, exams, and events show proven value through YoY Growth metrics.
In 2023 we empowered 2.3 million developers and reached over 115,000 event attendees. We’ve also certified over 4,300 developers since launch.
Customers
Our paying customers are a combination of B2C (84%) & B2B (16%) across all products, where our top countries are United States, Germany, Netherlands, India, UK, France, and Brazil.
Totaling 30,000 customers across all products, including developers from startups and large companies like Apple, Coca-Cola, Samsung, Deloitte, John Hopkins Uni, Vodafone, and 1000+ international household names like:
Highlights of event and course sponsors
Funding
With funding, BitterBrains seeks to improve Developers' Lives and Investor Returns
BitterBrains is dedicated to empowering developers through expanded educational resources, including those for new frameworks like React, Node.js, and TypeScript, and AI technologies designed to assist, not replace, developers.
Our vision is to lead the field in developer certifications, offering trusted, industry-recognized pathways for career growth. This includes planned trigger events such as future funding rounds on the path to $5M invested to actualize plans at scale.
Products
For Developers, By Developers
Born from the first book on using Vue.js by developer and CEO, Alex Kyriakidis, BitterBrains was created along with its first product, Vue School.
Now the #1 source for learning Vue.js from top industry experts, the business quickly expanded into being the only contract certification partner for Vue.js and Nuxt. From there, Certificates.dev, Mastering Pinia, Vue Bundle, Frontend Nation, InstantDev, Angular Certification, and more product offerings were born through 2024.
BitterBrains’ Approach
High-quality Education
Key Differentiators
Official partnerships with framework creators. Top Instructors: Industry leaders, open-source creators, core team members.
Credible Certifications
Key Differentiators
Official certification programs created in partnership with framework creators. Proprietary technology.
Community Engagement
Competitors
BitterBrain's Competitive Edge
Key Competitors
How Bitterbrains is keeping ahead
Official Partnerships with Frameworks creators
These partnerships provide unique credibility and insider knowledge, setting certifications and educational content apart from competitors. This advantage is difficult for others to replicate.
Proprietary Certification Technology
BitterBrains has developed its own certification platform that combines theoretical and hands-on coding exams. This proprietary technology allows for more comprehensive and practical skill assessment.
Strong Community Engagement
The company's deep involvement in the developer community, through events, and free resources creates a loyal user base and facilitates organic growth.
Impact
Lauded by Customers & Industry Leaders alike
BitterBrains has been making developers' lives easier since 2017, by providing accessible education, credible certifications, along with engaging community events.
Summary
Be Part of a High Growth Developer Education Business
BitterBrains is dedicated to making developers' lives easier by delivering top-tier educational resources and industry-recognized certification programs. With our 15 products we’ve empowered over 2 million developers worldwide.
Our programs support professionals from leading companies like Google, Apple, Coca-Cola, and Microsoft, equipping them with the skills and credentials they need to thrive in an ever-evolving tech landscape.
What’s Next
Plans include growing our audience from the estimated 2 million Vue.js developers to the broader 25 million audience that includes all JavaScript developers. We seek to include, amongst others:
- Expanded Certification Program - Build on the success of the official Vue.js and Nuxt certifications and include other frameworks, tools and libraries like Typescript, Node.js, Tailwind, Laravel, React and many more!
- AI and Machine Learning Educational Products - Recognizing the growing importance of AI and machine learning, Bitterbrains aims to develop educational products in these areas, positioning itself at the forefront of emerging tech trends.
Why Crowdfunding?
BitterBrains has always focused on community, so when we looked for funding opportunities to accelerate our growth, community-based funding made for an excellent fit.
Welcoming You To The Team
By participating in this campaign, you’ll join our mission and have the opportunity to join us in financial returns.
Our Team includes our leadership team, which is uniquely positioned to execute Bitterbrains’ mission. We have hands-on experience in the developer ecosystem and close collaborations with key figures. Our expertise spans product innovation, tech expertise, sales growth, and marketing strategies, making us the ideal team to scale BitterBrains into the next phase of growth.
To perfect the team, all we need is you!
Founder
Alex Kyriakidis
Alex has been an award-winning, full-stack developer for over 12 years. He authored the first book on Vue.js in 2016 and is one of the first Vue.js educators in the world. He founded vueschool.io in 2017, where he & his team teach Vue and JavɑScript to web developers through video courses along with many Open Source core members and industry leaders.