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Opportunity
A $323B opportunity
The $323B global eyewear industry is built on outdated tech and the existing options on the market:
a) fixed lenses not suitable for all light conditions or
b) photochromic Transition lenses are slow and unfashionable
They are not capable of adequately empowering wearers to see in changing light conditions.
We created Dusk, the world's first light and touch responsive smart glasses with instant electronic tint control, to address this gap.
We have positioned Ampere as a market leader in this new and exciting technology that we believe will revolutionize the massive eyewear market.
Product
Introducing Dusk - The future of eyewear
Dusk are the world's first pair of app-enabled, electronic tint-adjustable glasses. That means you control the tint — exactly the tint level you want, whenever you want it.
Dusk can change tint instantly at the press of a button or automatically using our patent-pending InstaOptic™ technology. They’re uniquely dynamic, the way glasses should be. Users can personalize their Dusk experience through the Ampere app and unlock additional smart features like HuddleMode™.
Patent-pending InstaOptic™ technology
Dusk
Dusk Sport
Dusk Rx
Next generation
The future of eyewear
We're creating smart glasses that don't just change the way you see, but adapt to how you live. Whether it's instantly adjusting to light conditions while driving or enhancing visibility in sports, we're pioneering a new era of wearable technology.
Smart displays integrated into glasses that show your biometric data, speed, navigation, notifications, translations and even integrate with AI are not science fiction, they will be integrated into the next generations of Dusk.
Technology
State-of-the-art Japanese manufacturing
We are the global leaders in electronically tint-adjustable glasses. The manufacturing process of Ampere's innovative liquid crystal film begins in a state-of-the-art facility in Japan. Our unique substrates and processes result in a flexible liquid crystal film that can be integrated into almost any eyewear style or lens material.
Ampere innovations
Our revolutionary lenses set a new standard by adjusting tint with 1% precision in just 0.1 seconds. This innovation offers glasses with unparalleled clarity and versatility, capable of transitioning between light and dark instantly—1800 times faster than Transitions lenses.
Our patented tech is hard to copy
Traction
We started Ampere in 2019 with a simple goal — to make fun, functional tech products that you’ll love using every day. Recognized with several prestigious awards, including four CES Innovation Awards in the last four years, and awards for both Dusk Sport and Dusk Rx, we have established ourselves as a leader in innovation in the eyewear industry. We also have a passionate global user base with over 100,000 users across 100+ countries. In 2022, we were one of the fastest-growing D2C consumer tech brands, with our revenue increasing by more than 679.89%.
Sold in the world's biggest retailers
Dusk wholesale and retail sales were up 314% YoY in 2023. We are in serious discussions with three of the top ten biggest optical retailers in the world about launching retail pilots in the first half of 2024. All three have several thousand stores globally and a successful pilot could unlock enormous sales opportunities.
Airport sales
2023 Dusk airport sales grew over 500% YoY. And that growth trajectory has continued into 2024 - January was our biggest month of all time in airports. With almost 150 million passengers flowing through Dusk airports already, we are getting Dusk in front of an enormous number of high-value potential customers. Now we are planning to rapidly expand to airports with over 1 billion total travelers per year.
Recognition
Ampere has been recognized as a leader in innovation and design. We have been awarded a number of the most prestigious awards in tech and eyewear including four CES Innovation Awards in the last four years.
The internet loves Dusk
Outside of sales, it continues to be amazing to see the world's strong interest in Dusk and the new smart eyewear category we are pioneering. This strong affinity is evidenced by 50 million+ organic social media views, top-tier media accolades (WIRED's Best Sunglasses), the most prestigious awards in consumer tech & optical (4 CES Innovation Awards in 4 years) and consistent viral videos like @beebomco’s 54-second video with 14M views & 1M likes.
Perks
Ampere Investor Perks
Business model
Ampere's proven the need for instant electronic tint-adjustable glasses and demonstrated our technology foothold in the eyewear market. We believe we've laid the groundwork for rapidly scaling across both D2C and retail channels. Our business model is designed to bring innovative products to market as efficiently as possible – we launched two completely game-changing new versions of Dusk, back-to-back CES Award Winners, addressing all key pieces of customer feedback. We have retail pilots planned with 3 of the top 10 biggest optical retailers in the world. And, we're advancing in talks with a number of strategic partners, one of which we expect will invest several million dollars and close our Series A round.
Problem
Time to Transition to Dusk
Vision and strategy
Our mission is leveraging on technology to empower the world to see beyond 20-20. Our strategy focuses on expanding our Dusk product line and developing new eyewear innovations. This includes InstaOptic™, our patent-pending technology for automatic tint adjustment. We aim to optimize our supply chain and retail distribution through strategic partnerships, enhancing accessibility and market reach. Future expansions, such as Dusk AR and specialty lines, will continue to push the boundaries of eyewear technology.
More ambitious applications are on the horizon
Product roadmap
We’ve started with classic, sports, and prescription glasses. Next, we plan to expand to goggles for low visibility snow wear and indoor glasses equipped with blue light blocking technology. We will continue to expand our offering with new electronic tint adjustable lenses optimized for different activities.
Funding
Top institutional and angel investors have already invested in Ampere including Pleasant Bay Capital Partners, Scobie Ward, Founder of WardFerry, Robert Lloyd George, founder Lloyd George Management, and Ron Zwanziger (who has three $1 billion+ exits).
Leadership
Ampere CEO Reid Covington is a serial entrepreneur with over ten years of experience founding and scaling startups. He has started and grown six companies, as well as raised over $70 million via product crowdfunding campaigns since 2016. He is officially recognized as a Kickstarter expert and has appeared on CBS’s Innovation Nation twice.
Ampere COO Chase Larson has ten years of experience in product design, strategy, and procurement. He helped to launch China’s first free-standing outpatient surgical center alongside some of the top orthopedic surgeons in the United States (including the White House surgeon and Yao Ming’s surgeon). He managed marketing operations and in-store displays for Jawbone, before designing and launching his first product in 2016. Chase has six patents published and four more pending.
Together they manage a world-class team of over 20 professionals around the world. Advisors include Dr. Fenghua Li, a Ph.D. in Liquid Crystals, and optometrist, Dr. Phoebe Chen.