Lowell, Oregon

A historic town poised for expansion

Located in beautiful Lane County, Lowell is a historic and family-oriented town that was established in the 1800's. The town sits on the north shore of the Dexter Reservoir and the Middle Fork of the Willamette River, and is a popular recreation area for people from nearby Eugene and Springfield.

Until now, there's been no craft brewery-tasting room in the area. Locals have to travel over 20 miles outside their town for a craft brewery experience; the community does not have a place where they can gather together. With only two other restaurants serving the area, the town needs a place where people can meet for great beer and food.

A microbrewery with a unique indoor/outdoor environment

and food from rotating local food trucks

Arable is committed to always being fully transparent in our business practices. During the site-planning phase in Lowell, we discovered that the infrastructure available for lease cannot support the daily functions of a production brewery. We have identified a site in Eugene that is move-in ready and can sustain a production brewery. We plan to have our brewery/production site in Eugene, along with a temporary tasting room.

Once the infrastructure is available for us in Lowell, we plan to open our tasting room in downtown Lowell.

The tasting room in Lowell will be the cornerstone of what will soon become many other retail businesses with the same goal: to breathe new life into the town. The city administrators also have plans to add residential real estate, markets, restaurants, and retail locations.

Arable will fulfill a need in Lowell for an open-to-all craft brewpub. Local residents will come to enjoy their hometown ales just as their town is starting to grow. Just as importantly, the tasting room will give the town a place to call its own.

A year-round drink, food, and event space

The beer

Founding Brewmaster Chris Archer will manage the brewing process. Chris plans to brew a variety of beers, including IPAs, stouts, pale ales, porters, lagers, Belgians, and sours.

The space

We will be able to bring the community together in the family friendly environment that we will create in both our temporary tasting room in Eugene and our future tasting room out in Lowell. The 25–30 seat front of the house (with additional standing room) will be complemented by additional outdoor seating, which will be covered and heated for year-round use.

Our concept is clean and simple, with a lived-in natural feel that elevates the beer, fosters community, and nurtures a connection. We will establish Arable’s tasting room in Lowell as a destination spot for locals and tourists alike to visit.  We also plan to work with the food truck community to set up rotating trucks to provide food at the tap room.

On-site events

Additionally, events are essential in promoting economic activity and building off new or continuing initiatives—they bring the community together, and also encourage people to spend money locally. Events show outsiders that the community is alive; things are happening and people care. We plan to have events, events, events! 

• Trivia nights—These are very popular and have shown an average sales increase of 20%
• Movie nights
• Meet the brewer/tasting
• Brew with the brewer
• Live music
• Brewery tours
• Beer release night
• Pint card—similar to a coffee punch card
• Mug club
• Dollars off—to go growlers
• Local events in the Lowell area

Off-site events

Arable plans on building a mobile tap unit. Once we have opened the tasting room out in Lowell, we plan to stage the tap unit at the lake during special boating events and local events in town to serve our beers. We will also be able to set the tap unit up at other festivals around Oregon. This will help expand Arable's visibility to a wider market base. 

We have hosted numerous "pop-up" sample tasting events that were very successful. We have a growing fan base that are always excited to try what we come up with next; our last event drew approximately 100 guests.

A community-focused business model

The vision of Arable is centered around the community of the tasting room and on-premise sales. This will allow the business to have an immediate and direct connection with its patrons. The company will derive sales from the sale of beer, wine, food, and merchandise.

Beer:

The company will sell high-gravity and low-gravity beers. High-gravity beers include IPAs and stouts and will be sold for between $6 and $7. The average cost of goods sold percentage for high-gravity beer is roughly 12%. Low-gravity beers include pilsners and lagers, and the company will sell them for between $4 and $5 per pint. The average cost of goods sold percentage for low-gravity beer is roughly 8%. 

Wine:

Arable will sell wines from local Oregon wineries, with a rotating selection of 3 or 4 varieties. It will sell the wine by the glass with an average price of $8 per glass. The estimated cost of goods sold percentage for this revenue segment is estimated to be 37.5%

Food and non-alcoholic beverages:

The company will not have a full kitchen in the tasting room, but it will offer a variety of cold foods, bags of chips, and soups and chilis. Once we have opened the tasting room out to Lowell, Arable Brewing will also work with the Dexter Lake Club’s Rattlesnake BBQ restaurant to provide several of their pre-made sandwiches. The average cost of goods sold is expected to be 80%.

Merchandise:

Arable will sell branded merchandise that includes t-shirts, sweatshirts, hats, and stickers. The average price of merchandise will be $30.  

---

Operations plan

---

Locations & Facilities

The company will lease one space in Eugene that will house both its brewhouse and the tasting room. This unique model will give patrons the ability to be “in the brewery” while drinking the beer that was brewed there. Once the infrastructure is available for us in Lowell, we plan to open a tasting room in downtown Lowell, creating a destination spot for locals and tourists alike to visit.  

The Eugene site is virtually move-in ready. Arable will need to make a few leasehold improvements to the space totaling $21,500. The company has submitted an LOI to the property landlord, and will have an executed lease for the property before the closing and disbursement of the start-up financing.

Staffing

The founders of Arable will solely handle the operations of the business in the first year of operation, with the exception of part-time seasonal tasting room staff. In his position at the Eugene brewery, Ninkasi, Chris operates a brewhouse and cellar of the same size on his own. He also manages the beer from conception to packaging. With this knowledge, Arable feels confident Cam and Chris can manage every aspect of making beer from start to finish while ensuring the highest quality. 

The company will hire the following additional staff: 

1. In year one, Arable will hire two part-time seasonal tasting room staff members between June and September. Tasting room staff members will serve beer, handle cellar operations, clean up, work at events, and provide general labor. 
2. In year two, the company will hire a part-time cellarman, who will handle fermentation, cleaning the tanks, transferring beer, and racking beer. It will also hire two part-time seasonal tasting room staff members between June and September. 
3. In year three, Arable will hire one full-time and two part-time tasting room staff members. It will also hire a full-time cellarman.

Equipment & tools

Arable Brewing will purchase the furniture, fixtures, and equipment that it will need for its operation. The total cost of these items is expected to be $142,550 and includes everything needed for both the brewhouse and the tasting room. The furniture, fixtures, and equipment that will be purchased includes:

5 barrel brew system	5 fermentation vessels	Steam boiler
Glycol chilling system	Cold storage unit/under-counter refrigerator for tap room	Draft system for pouring beers to customers
Keg Washer	Process hoses	Glass cleaner for tap room

The above are examples of the high-level capital purchases that we will need to make in year 1.

Distribution

Arable will not be partnering with any third party distributors. We will only self-distribute draft beers to selective establishments and collaborative partners. Third-party distribution is expensive, and they do not have the brewery's best interests in mind.

---

Financial plan

---

Key assumptions

The assumptions used in the creation of the financial forecast are based on the extensive firsthand experience of the founders. Two of the founders have 16 years of experience working in craft breweries, with both having worked at the largest brewery in the region. The owners have used this experience to develop the realistic revenue, expense, and profit projections found in the forecast.

It was assumed that the financing would be received and assets would be purchased before month one of the projection period. The financing, asset purchases, and working capital can be seen as beginning balances on the balance sheet.

In order for Arable to be successful, we must be able to produce top-quality beers of all styles. An essential part of being able to make that happen is a quality brewing system. This will allow our team to have better temperature control and yield better volumes. This will require capital to purchase the necessary equipment. This is a list of top-level equipment essential to our success. This equipment pricing was an average of prices from the brewery supply website probrewer.com.

• 5 bbl Brew System = $65,000.00 
• Equipment shipping costs= $5,000 
• Keg shells= $3,500 
• Keg washer= $4,000 
• Mill = $500.00 
• TC Clamps = $1,000.00 
• TC Gaskets = $300.00 
• Hoses = $600.00 
• Process Pumps = $1,000.00 
• Air Compressor = $1,000.00 
• Glycol System = $9,000.00 
• Wort Chiller = $1,000.00 
• CO2 Valves = $450.00 
• Carbonation Stones = $300.00 
• O2 valves = $100.00 
• Boiler = $10,000.00 
• Scale = $200.00 
• Fermentation vessels 5bbl = $12,500.00 
• Water hoses = $300.00 
• Buckets = $50.00 
• Mash paddle = $100.00 
• Rubbermaid trash cans = $250.00 
• Big buckets = $100.00 
• Ladders = $300.00 
• Equipment cost total estimate=$116,550

—
Revenue by Month

—
Expenses by Month

—
Net Profit (or Loss) by Year

---

—
Projected Profit and Loss

—
Projected Balance Sheet

—
Projected Cash Flow Statement

Building the
Arable Brewing brand

We have hosted numerous "pop-up" sample tasting events that were very successful. We have a growing fan base that is always excited to try what we come up with next.

Our last event drew approximately 100 guests.

Targeting Eugene and surrounding areas in Lane County

According to the United States Census Bureau, Lane County is home to 373,340 residents with a median annual household income of $52,426 and a mean annual household income of $70,956.

Arable Brewing will target the city of Eugene along with rural areas outside of Eugene. This target area includes the communities of Eugene, Oakridge, Lowell, Dexter, Pleasant Hill, Creswell, Fall Creek, and Winberry. According to census data, these communities have a combined total population of 190,453 residents.

The largest age segment of the target area and the county overall is the 65 and older segment. The second-largest segment is made up of residents aged 55 through 64. Concerning the market segments for the bar industry, 26% of the population in the target area falls into the highest consuming age categories for the industry. 

Once the infrastructure is available for Arable, we plan to lease retail space in Lowell. Lowell is a historic and family-oriented town. Established in the 1800s, and incorporated in 1954, the town sits on the north shore of the Dexter Reservoir and the Middle Fork of the Willamette River. The most used route to Lowell is along Lowell Bridge, a covered bridge that crosses the reservoir from Oregon Route 58. Lowell is surrounded by three reservoirs, respectively Dexter, Lookout Point, and Fall Creek. This makes the town a popular recreation area for people from Eugene and Springfield. From 2000 – 2010 the population grew by 188 people, with the median age being 39 years. 

Once Arable is able to open their tasting room in Lowell, we are certain the tasting room will be the cornerstone of what will soon become many other retail businesses with the same goal: to breathe new life into the town. The city administrators have plans to add residential real estate, markets, restaurants, and retail locations. Administrators also have plans to improve sidewalks and streets, enforce codes and determine the most efficient ways to attract other businesses in the area.

New housing subdivisions have also been approved in recent months, continuing Lowell’s population growth efforts and indicative of the region’s increasing popularity. 

Because the city of Lowell is currently working on their Urban Development plan to revitalize downtown Lowell, we see a great opportunity here. 

There are 10,000 vehicles that travel HWY 58 on average daily (Oregon Flow Map 2019), 1,200 vehicles that travel East Main in Lowell on average daily, and 100-150 vehicles that travel on N. Moss and N. Shore on average hourly, Arable has a great opportunity to bridge the gap for those wishing to enjoy world-class beers of all styles.

---

Alcohol industry analysis

---

According to the research firm IBISWorld, the bar industry is on track to generate revenue of $25.1 billion in 2021. The industry is expected to grow at a compounded annual growth rate of 1.1% through 2026. Demand for the industry’s services is affected by the overall level of disposable income in the country, per capita expenditures on alcohol, and the overall health consciousness of consumers. Growing incomes and a robust economy both drive revenues for the industry.

Breweries are expected to have sales of $30.3 billion in 2021, with craft beer accounting for 16.6% of the industry’s revenue. The Brewers Association defines craft beer as beer produced by breweries that generate fewer than 6 million barrels annually and are at least 75% independently owned. IBISWorld reports that craft beer sales have grown exponentially in recent years, and growth is expected to continue.

According to the research firm Nielsen, craft beer drinkers tend to be males between the ages of 21 and 44 who earn between $75,000 and $99,000 annually. Women are also consuming craft beer, though, with 79% of women surveyed reporting that they enjoy a craft beer every month.

Oregon is home to 312 craft breweries that produce 859,780 barrels of beer annually.

Arable will be well-situated to serve these core groups

• Local workforce

• Weekend local community out for an evening of entertainment

• Tourists visiting Lane County and the Willamette Valley

•  All those visiting Dexter, Lookout Point, and Fall Creek

• Travelers on HWY 58. A highly traveled route to Oregon camping, snow sport areas and central Oregon which is considered the outdoor activity mecca of Oregon 

---

Unique opportunities that occur weekly,
monthly, and annually

---

• Dexter Reservoir is a very popular destination for boaters, swimmers, hikers and nature walks.
• Lowell state recreation site
• Dexter lake farmer's market
•  Blackberry Jam Festival - a time for music, food and fun. We are excited to be able to be a part of this annual event. This event has an annual average attendance of 1500 people.
• Columbia Drag Boat Association and Arizona Drag Boat Association annual boat races. Drag Boat Racing
• Oregon association of rowers
• HWY 58 is a highly used route year around. Travelers heading to the Cascade mountain ranges looking to camp, mountain bike, ski and snowboard. HWY 58 connects the valley with eastern Oregon; we will be the only craft brewery in route between Dexter/Lowell and LaPine.
• There are 7 campgrounds in nearby Fall Creek Recreation area.

Based on these opportunities, the above examples together represent a pool of more than 50–60 potential customers per weekday.

With that figure doubling upwards of 100–150 potential customers per weekend days. Due to the expanded population accessing the nearby campgrounds and utilizing the lake, we feel our peak season will be the summer months. Although the winter months are generally slower for volume sales industry wide, Arable will have the advantage of benefiting from travelers that are heading to nearby winter sports. We will also be pursuing any opportunity to involve ourselves in the thriving outdoor community.

• Willamette Pass skiing and Snowboarding events 
• Disc golf events 
• Mountain biking events
• Columbia and Arizona drag boat racing events
• Whitewater rafting and kayaking events

---

Marketing & sales

---

Marketing will be grassroots based, rather than more expensive mass marketing. Arable currently has a strong social media presence, both on its Facebook and Instagram pages.

• Arable Brewing Co/Facebook (508 likes)
• Arable Brewing Co/Instagram (377 followers) 

Arable has also developed a dedicated website. The website provides information about the brewery and will be updated to include the location and hours of the facility. The website will also be search engine optimized to drive organic traffic to the site. The website development has been completed by a friend of the company’s founders. The company will continue to strengthen its presence online over the next three years.

Arable Brewing plans to reach out to the local e-newspaper in the Lowell area, the HWY 58 Herald. It will also advertise in the Eugene Weekly that is distributed to over 856 locations in the Willamette Valley area.

After Arable has expanded and opened a tasting room in Lowell, we plan to broaden our visibility by sponsoring one of the local disk golf teams, sponsor a drag boat during the races and even sponsor a rowing team.

Arable will also collaborate with other breweries in the state to expand our draft reach and our brand recognition. This will allow Arable to be served in many already established breweries like Coldfire Brewing in Eugene and Reach Break Brewing in Astoria. We have also agreed to collaborate with Boneyard Brewing in Bend.

Filling a need in the Lowell community

Currently, locals have to drive 20–30 minutes for a craft brewery experience similar to what we will be providing:

• Family friendly
• Pet friendly 
• Partnerships with local vendors to provide fresh, local ingredients for our recipes
• Great beers served on-site
• Fun, unique tasting room vibe
• Unique outside seating  

---

Current alternatives

---

Currently there are no other breweries, brewpubs, tasting rooms in Lowell. Arable will be the first small-batch, microbrewery to have a tasting room in Lowell. Lowell is located 21.6 miles away from Eugene.  

While the tasting room is located in Eugene, our competition will be several local breweries; Ninkasi, Claim 52, Hop Valley, just to name a few which are currently operating under a very different business model and vision. Most, if not all of the breweries located in Eugene and surrounding areas are fighting for shelf space. Because Arable's business model does not include distribution, we will not be in that same fight.  However, in the future, we will look into self-distributing draft and packaged beer to local and craft-focused bottle shops and markets.

Once the tasting room has opened in Lowell, our competition will consist of other local establishments that sell beer for immediate on-premises consumption. These include:

—
Dexter Lake Club

This bar offers beer and cocktails and an outdoor patio in Dexter, 2.7 miles outside of Lowell. It also has an affiliated barbecue restaurant attached. The restaurant serves barbecue chicken, pork, brisket platers, and sandwiches. Food prices range from $8 to $32.

—
Buckhorn Tavern

This establishment is located 3.3 miles from Lowell and offers domestic, import and craft beer, cocktails, and food. It is open for lunch and dinner and features video lottery machines and pool tables. The tavern services a variety of food, including appetizers, seafood, burgers, and sandwiches. Food prices range from $4 to $12.75.

—
Hilltop Bar & Grill

This establishment is located 10 miles from Lowell in Pleasant Hill. It offers a variety of beers, including craft IPAs, pilsners, and stouts. It sells growlers and twistee cans so customers can take beer to go. Beer prices range from $5 to $12. Its food menu is extensive and includes small plates, sandwiches, soups, salads, and entrees. Food prices range from $7 to $26.

—
Round Up Saloon

This establishment is located in Creswell, roughly 18 miles from Lowell. It offers a few craft options, Mirror Pond, Hefewizen, in addition to several domestic beers; Budweiser, Bud Light, Coors, Coors Light, PBR and Busch Light. It has a small food menu consisting of pizza, burgers, and appetizers. It also offers nightly dinner specials. Its food prices range from $7 to $9.50.

—
3 Legged Crane Pub & Brewhouse

This establishment is located roughly 24 miles from Lowell. 3 Legged Pub brews onsite, strictly Casked Condition Ales. They serve lunch and dinner items that include soups, salads and burgers. Food items range in price from $4 to $15.

—
The Corner

This is a local bar and grill located in Oakridge. The establishment is roughly 24 miles from the proposed location of Arable Brewing. It serves lunch and dinner items that include burgers, burritos, and sandwiches. Food items range in price from $6.95 to $9.95.  

---

Our advantages

---

• Quality Process and Ingredients: Our beers will be of the highest quality and include only the finest natural ingredients. We will be creating a large variety of classic and innovative beers that will appeal to a wide range of palates. We will use fine North American two row barley malt in addition to imported German and Belgian specialty malts, generally regarded as among the finest malts in the world. We will use hops from the Pacific Northwest as well as hops from all over the world to create many different styles. 
• Handcrafted: Our beers are stored in small 5 barrel batches (155 U.S. Gallons) under the close personal attention of our brewers. 
• Location: Being located close to Dexter reservoir and in close proximity to local farms; we will be able to embrace agriculture, wine, and the recreational amenities around the reservoir. Partnering with local farms, we will be using only the freshest quality ingredients.
• Working with the local farms to host beer and food pairings. Such as the Arable Drink and Food Festival.
• Because of our smaller volume expectations and the fact we will not distribute or ship any of our beers across state lines, we will not be held to the same strict government expectations. We will not have to get the label art or beer names approved by the TTB (Alcohol and Tobacco and Trade Bureau).
• We will be able to respond to customer favorites as well as introducing new and innovative styles. Due to our smaller size, we will be able to have more control and flexibility in the beers we produce. Bigger breweries do not have this ability due to distribution contracts and batch sizes.
• We don't want or need to be the biggest brewery. Beer nerds love the unique idea of a small brewery using guerilla marketing and word of mouth advertising. Exclusiveness is an effective marketing strategy.
• There are so many breweries opening up every day across the country. As of 2020, there are 8,764 craft breweries in the U.S. In order to separate ourselves from the rest of them, we need a "niche". Our "niche" is small batch, on-premise craft beer.

Producing and selling 5,394 gallons of beer in 2022

With a planned opening in Fall 2022, Arable expects to produce and sell approximately 174 barrels (5,394 gallons) of beer in 2022. We expect to scale to approximately 261 barrels in 2023, and 320 barrels in 2024. We will achieve this growth through on-premise sales of draft and specialty bottled and can beers. In years 2 and 3, we will look into self-distributing draft and packaged beer to local and craft-focused bottle shops and markets.

Cam Wells 

Co-Founder & CEO

Cam Wells will manage all aspects of the facilities' daily operations. Cam has extensive experience in brewing, process engineering and facilities management. He has been employed as the Plant Electrician at Eugene's largest craft brewery almost 6 years. After serving in the U.S. Navy for four years as a flight control and landing gear mechanic, Cam went to work at a heavy equipment manufacturer in Eugene, Oregon. During his 17 years employed there, he obtained skills in many different trades.

• Assembly
• Fitting and fabrication 
• Certified welder
• Building Construction
• Machine tool operations
• Facilities and maintenance management
• Oregon Plant Journeyman electrical license

After leaving that employment, to help take care of his father-in-law, he was offered a job at one of the nations top 50 craft breweries located in Eugene Oregon. During his time at the brewery, he has obtained a solid skill set in the following: 

• Stainless steel sanitary welding processes
• Production process engineering
• All aspects of the brewing processes from recipe development to cellar operations to serving pints in the tasting room  

It has always been Cam's dream to work for himself and utilize the skills he has obtained over the years. It was when he started working at the brewery that he found his calling to help start and run his own brewery. With the combined skills of his partners and himself, Cam feels that given a realistic opportunity Arable can be very successful.

---

Chris Archer

Co-Founder & Founding Brewmaster

Founding Brewmaster Chris Archer will manage the brewing process. Chris is the lead brewer at Eugene's largest craft brewery. For over 10 years, he has excelled in all aspects of the brewing process from cellar operations to recipe development, tracking and optimization. 

After serving in the Navy for 8 years, he got out and decided to take a job at a Eugene brewery working in the cellar department. It was there that he learned all about the heart of a functioning brewery. Chris has been able to learn many skills and he continues to master them.

• Transferring Beer
• Yeast Management
• Filtering and Centrifuging Beer
• Filling Packaged Beer from Tanks
• CIP of fermentation tanks, bright tanks, and brew systems (Cleaning and sanitation processes)

After working hard for 4 years in the cellar Chris worked his way up and was promoted to Brewer 1. In this new position he learned all about the brewing process. Over the last few years Chris has operated a 50 bbl brew house as well as a 90 bbl fully automated brew house. He has been in charge of the following tasks. 

• Producing wort for fermentation
• CIP Brew house vessels
• Recipe Development
• Brewing to cellar hand off

After 4 years as a Brewer 1 Chris was promoted to Lead Brewer at the brewery. During this time, he also completed his Associates Degree in Business Management, with a focus in small business and entrepreneurship. In his role as lead brewer, Chris has taken on many new roles. 

• Lead Recipe Developer
• Brew house Efficiency Tracker 
• Proleit Program Developer
• Brew house Subject Matter Expert
• Hop Selection Team
• Malt Quality Team
• Brew house Supply Ordering
• World class sensory knowledge

After 10 years in the industry, involved in every aspect of production, Chris is excited to share his love and passion for beer with the world. Along with his stellar team, Chris looks forward to bringing Arable Brewing to life.

---

Amy Wells

Co-Founder & CFO

Amy Wells will manage marketing, sales and bookkeeping.

In the early 1990s Amy left her job at a Eugene area bank and went to work for her family's small food cart, Tres Hermanas. During those early years, they were the only food cart in Eugene. Tres gained a huge fan base and the family decided it was time to open a full service restaurant. They chose a location in downtown Eugene area and their fan base followed them indoors. For almost 10 years they enjoyed serving the local community their fresh and delicious food. 

While working for the family business, Amy was responsible for the following tasks. 

• Menu development 
• Front house management
• Bookkeeping
• All aspects of daily operation of running a restaurant

For the past 20 years, since the close of the family restaurant Amy has been working at a nonprofit organization in Eugene, as the Grants Administrative Associate. While in this role, Amy has learned and perfected a large range of professional skills that she will bring to the team. 

• File management/record keeping
• Interpersonal skills
• Teamwork
• Accounts Payable
• Customer relations
• Microsoft Office
• Outlook
• Event planning
• Budget management
• Excel/Data entry

Amy has dreamed of owning and operating her own business ever since her family's business closed. With the combination of their team, the skills, and the passion to succeed, Arable's success is inevitable.

---

Company history

---

Cam, Chris and Amy's dream of starting a brewery together was born about 6 years ago. We bought a 1 barrel "nano" brewing system to develop recipes and of course, enjoy the delicious beers we would be making. From Cam and Amy's garage, we have produced over 100 different beer recipes over the last 6 years. 

In October, 2019, we applied for a rural area's "fermentation development incentive program". We were awarded the incentives through grants funded by the "urban development program" for this area. We had begun the process of improvements on the building we would occupy. We were given the green light for a SBA guaranteed loan from a local financial investment bank. The ball was rolling...

Then COVID-19 hit. We almost immediately felt the affects of the pandemic. The financial investment bank pulled the green light. Who could blame them? Why would they feel comfortable investing in a "hospitality" start up when the hospitality industry had basically been shut down? 

As a team, Arable decided to pause on planning in hopes the pandemic would ease. During this time, we continued to brew beers on the "nano" system and even hosted a couple of very successful sample tasting "pop-ups". 

During this time, we were contacted by Jerry Valencia, owner of Bridgeway Contracting. 

He shared with us his plans to develop retail space in the downtown Lowell area. We had a meeting where he shared his vision and plans for urban development in the Dexter/Lowell area. We were impressed with Jerry's vision to further develop Lowell. After hearing his plans we realized it all aligned with what Arable was hoping to create. 

There has already been extensive work on the infrastructure of Lowell. For example: 

• Improved water and sewer system 
• Improved K-12 school infrastructure
• Multiple housing developments are currently being built

Arable's tasting room will be occupying the first retail space that is expected to be completed in the Spring of 2022.

The enthusiasm and excitement we have received from the local government and residents is a perfect indication that Arable's model is a good fit for the community. We look forward to being the cornerstone of the area's urban growth process.