In 2024, The Wires —FashWire, GlossWire, and PawWire— with a strong focus on personalization, sustainability, and cutting-edge technology, the platforms continued to redefine the consumer experience and drive innovation within each sector. Additionally, the FashWire, GlossWire, and PawWire apps have consistently stayed in the top charts of the App Store, reflecting their growing popularity and engagement with users.

A key milestone this year was the successful launch of PawWire in January 2024, marking an exciting new chapter in the pet industry. This addition has broadened The Wires' footprint, offering pet owners a unique, tech-forward way to discover top-tier brands and their products. Additionally, we closed a successful Series A-2 funding round, securing $8 million in investment at a $25 million valuation. 

FashWire features over 500 brands from 60+ countries and expanded into the luxury space by adding several new luxury fashion brands including Badgley Mischka and Cynthia Rowley. GlossWire expanded significantly, with 400+ brands from 45 countries, offering a diverse selection of beauty products across all categories for consumers worldwide. Meanwhile, PawWire has quickly gained traction with 100 brands and is steadily growing, bringing pet products to an ever-expanding audience.

Looking ahead to 2025, The Wires is poised for even greater success. With plans to further expand our offerings for our partnering brands, enhance the user experience through advanced AI and AR technologies, and deepen our commitment to sustainability, FashWire, GlossWire, and PawWire are set to lead the charge in redefining consumer shopping experiences. Continued investment in innovation and global market expansion will allow the platforms to further strengthen our positions as top players in the retail-tech marketplace space.

Press: 2024

December 27, OK! Magazine: 'Selling Sunset' Star Amanza Smith Says Filming Season 9 Is 'Already Chaotic' as She Tries to 'Stay Out of the Drama'. https://okmagazine.com/p/selling-sunset-amanza-smith-filming-season-9-chaotic-drama/

November 19, Glossy Awards: Goop, L’Oréal Paris and Rhode are 2024 Glossy Beauty Awards finalists. https://www.glossy.co/announcement/awards/goop-loreal-paris-and-rhode-are-2024-glossy-beauty-awards-finalists/

November 3, The Mommies Reviews: Global Community Of Designers, Fashion Enthusiasts Thriving On FashWire. https://www.themommiesreviews.com/global-community-of-designers-fashion-enthusiasts-thriving-on-fashwire/

October 29, Glossy Awards: H&M, Aldo, LoveShack Fancy and Stanley are Glossy Fashion & Luxury Awards finalists. https://www.glossy.co/announcement/awards/hm-aldo-loveshack-fancy-and-stanley-are-glossy-fashion-luxury-awards-finalists/

October 23, BeautyMatter: The Heavy On Fashion Life Podcast. https://creators.spotify.com/pod/show/heavyonfashion/episodes/Heavy-on-fashion-Talk-to-Kimberly-Carney-e2q1qq4

August 29, HBW Insight (12,507 UMV): Swipe Right If You Like It’: GlossWire ‘Dating App For Beauty’ Is Hooking Consumers Up With Brand’s. https://hbw.citeline.com/RS155020/Swipe-Right-If-You-Like-It-Glosswire-Dating-App-For-Beauty-Is-Hooking-Consumers-Up-With-Brands

August 2, Woman’s Wear Daily (3,310,216 UMV): Swipe Right: How Fashion Shopping in Stealing Online Dating’s Most Iconic Move. https://wwd.com/business-news/technology/fashwire-ai-swipe-right-1236513747/

August 2, NewsBreak (8,559,755 UMV): Republished the WWD story on the launch of the new AI feature. https://www.newsbreak.com/wwd-510051/3548585004262-swipe-right-how-fashion-shopping-is-stealing-online-dating-s-most-iconic-move

August 2, Yahoo Tech (424,859,525 UMV): Republished the WWD story on the launch of the new AI feature. https://www.yahoo.com/tech/swipe-fashion-shopping-stealing-online-145007686.html?guccounter=1

August 2, Yahoo News Australia (3,225,650 UMV): Republished the WWD story on the launch of the new AI feature. https://au.news.yahoo.com/swipe-fashion-shopping-stealing-online-145007686.html

August 2, Fashion United Belgium (24,290 UMV): Republished the WWD story on the launch of the new AI feature: https://fashionunited.be/fr/actualite/business/swipe-a-droite-pour-la-tenue-parfaite-fashwire-gamifie-lexperience-shopping-ia/2024080629827

August 2, Fashion United Netherlands (65,273 UMV): Republished the WWD story on the launch of the new AI feature. https://fashionunited.fr/actualite/business/swipe-a-droite-pour-la-tenue-parfaite-fashwire-gamifie-lexperience-shopping-ia/2024080635655

July 31, Salon (4,435,437 UMV): Is JD Vance Wearing Eyeliner? https://slate.com/life/2024/07/jd-vance-eyeliner-lashes-trump-campaign.html

July 15, BeautyMatter: Meet the 2024 BeautyMatter Next Awards. https://beautymatter.com/articles/2024-beautymatter-next-award-finalists

May 14, WWD: Fashion Group International Presents Awards to Industry Rising Stars. https://wwd.com/eye/people/fashion-group-international-macys-hilldun-halston-1236378918/.

April 18, GlobalPETS: Pet Marketplaces: places to be? https://globalpetindustry.com/article/pet-marketplaces-the-place-to-be

April 11, Savior Faire: Kimberly Carney Is Revolutionizing Shopping and Brand Connection with The Wires.https://www.savfaire.com/post/kimberly-carney-is-revolutionizing-shopping-and-brand-connection-with-the-wires

March 27, WWD: Fashion Group International Reveals the 2024 Rising Star Nominees and New Categories. https://wwd.com/fashion-news/fashion-scoops/fashion-group-international-reveals-2024-rising-star-nominees-1236288495/

February 29, WWD: FashWire Celebrates Adding Badgley Mischka to Its Fashion App. https://wwd.com/fashion-news/fashion-scoops/badgley-mischka-fashwire-james-mischka-mark-badgley-soho-house-1236230643/

February 29, Fashion Network: Badgely Mischka Partners with FashWire. https://us.fashionnetwork.com/news/Badgley-mischka-partners-with-fashwire,1611392.html

February 26, Business Wire: FashWire Reveals New Partnership with Badgley Mischka. https://www.businesswire.com/news/home/20240226248996/en/FashWire-Reveals-New-Partnership-with-Badgley-Mischka

January 17, Retail Touch Points: Woof! New PawWire Platform Curates Pet Products from Global Suppliers.https://www.retailtouchpoints.com/features/news-briefs/woof-new-pawwire-platform-curates-pet-products-from-global-suppliers

January 11, Fox 5 News Las Vegas: 'Selling Sunset' star talks about new app at CES. https://www.fox5vegas.com/video/2024/01/11/selling-sunset-star-talks-about-new-app-ces/

January 11, Electronics 360: Tinder but for pets comes to CES 2024. https://electronics360.globalspec.com/article/20605/tinder-but-for-pets-comes-to-ces-2024

January 10, Pet Insight: The Wires Launches PawWire, New B2B2C Marketplace Platform. https://pet-insight.com/the-wires-launches-pawwire-new-b2b2c-marketplace-platform/

January 9, Business Wire: The Wires Launches PawWire, New B2B2C Marketplace Platform, Celebrates Launch with PawWire Advisory Board member Amanza Smith from Selling Sunset at CES 2024. https://www.businesswire.com/news/home/20240109120025/en/The-Wires-Launches-PawWire-New-B2B2C-Marketplace-Platform-Celebrates-Launch-with-PawWire-Advisory-Board-member-Amanza-Smith-from-Selling-Sunset-at-CES-2024

January 5, 2024, Pet Product News: Premium Pet Marketplace to Launch at Consumer Electronics Show. https://www.petproductnews.com/premium-pet-marketplace-to-launch-at-consumer-electronics-show/article_0df9e810-ac04-11ee-ace9-8737a034f7f0.html