"Too often life-saving innovations do not reach a global scale because they lack a long-term champion, a commercializatio...
Maternova’s deadline was December 20, 2016
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As seen in:
Among significantly affected countries are USA, Brazil, Mexico, Colombia and over 100 more. The effects of these viruses can be quite severe for pregnant women and their babies, with microcephaly as one consequence of Zika.
Current preventive solutions like mosquito repellents have proven to be ineffective. Research by our partner clinic in El Salvador (run by Americares) has documented that women avoid wearing skin based repellents because they smell bad and are expensive.
Our study found that only 89% of women are not comfortable applying repellent directly to their skin. Vaccines, bed nets, community spraying and mosquito traps are not enough.
Women need an inexpensive way to protect themselves from Zika as they move about during the day. This is especially critical for countries without a sophisticated medical system.
A labor of love between Maternova, Inc. and a renowned Brazilian designer Alessandra Gold, NovaVeil is the first line of stylish protective apparel that allows women to feel empowered and confident, knowing that they are protecting themselves beautifully.
NovaVeil is using a patented nanotechnology-enhanced textile that repels the mosquitoes that carry viruses, This textile allows us to manufacture stylish but affordable garments that women can wear during the day to protect themselves against the Zika virus.
We use the world's best scientific minds alongside the ideal creative partner to develop original and innovative solutions.
Each detail is crafted specifically for impacted climates and consider the habits of the mosquitoes – they bite in the day and they especially like dark colors – so the designs feature a lighter calming palette.
First ever dress designed to appeal across cultures, expand to fit a growing belly and imbued with nanotech repellent
Thoughtfully constructed for women of all sizes and heights
Interior dress comes with simple cinching ties
Ruched hem adjusters for full or mid length options
lightweight elongated cardigan
includes a hood to protect the head and hair
sleeves that extend over most of the hand for maximum coverage and protection.
Lightweight breathable scarf
able to cover the head or the lap
can cover an infant bassinet or an infant nursing with mother
Light colored leggings
Chemicals used by pregnant women must be safe for the mother and for the fetus. NovaVeil is protecting women using a special fabric that does not result in the absorption of repellent chemicals into the skin.
The Environmental Protection Agency reviews clinical and environmental data to ensure consumer protection. By using a chemical already approved by the EPA we 1) ensure that it is safe and 2) save years of approval and testing.
By ensuring a long life for a maternity garment and other pieces, we bring down the average cost per day of protection significantly.
According to studies, skin-based repellents are avoided because of odor. By providing an odorless solution in the form of apparel, we increase the chances that women will use it and be protected.
Skin-based repellents are a hassle and are quite costly. NovaVeil makes protection from mosquitos effortless – wearing clothing is easier than applying repellent every few hours.
Mosquitos in some countries, including Puerto Rico, have evolved to be able to resist permethrin – this widely recommended insecticide is simply not effective in many areas.
Nanotechnology processes allow the insect repellent to be bound to textile fibers at the molecular level. It is this process which gives the textile its long life through many washings.
A patented technology enables us to offer something that is exclusively our own. It can not be copied and allows us, with our partners, to maintain quality control.
Maternova considers style as a part of dignity. Women should be able to protect themselves and their babies while still looking stunning.
We’ve partnered with Alessandra Gold - the fashion designer behind the NovaVeil line.
Born in Brazil and headquartered in Miami, Alessandra knows how to design for women and is 100% committed to creative approaches to protecting women.
trained at Fashion Institute of Technology, New York
named as this year's top 10 Miami designer
named one of 8 Latin American designers to watch by Glamour magazine
designs featured in Sports Illustrated, Nylon, and Vogue
We will sell the NovaVeil line at retail prices so that higher-income women have access to stylish apparel that protects against Zika. Doctors and midwives will sell products through their clinics, governments will buy product in bulk, and individuals will buy retail so that the average woman in Europe, the U.S. and Brazil can be protected.
Part of the proceeds from the retail line will be used to subsidize a line of protective apparel for low-income women in the countries hardest hit by viruses. Humanitarian organizations will be able to purchase in bulk for distribution for displaced populations at risk of mosquito borne illness.
Maternova, Inc is a globally recognized women’s health solutions company. We’re the purveyors of hope and innovation: our mission is to improve the quality of life for women and newborns everywhere by accelerating access to life-saving technologies. We create health-enhancing solutions that young women will want to integrate into everyday life.
We already distribute medical technologies around the world. We work with governments, hospitals, humanitarian organizations and clinicians. In other words, we have the customers and the distribution system in place.
Maternova negotiates exclusive distribution agreements with innovators and entrepreneurs as well as corporates. We use a series of product screens to select life-saving innovations, and the innovators work with us because of our reach and reputation.
Through our self-built mailing list and social media, we reach over 15,000 frontline providers and procurement agencies who equip them. This network allows us to 'take the pulse' of the needs of clinicians, and to test and validate innovations rapidly.
Survival Duos: one of Maternova’s products on the market:
See more products at maternova.net.
Hear the recent piece on BBC.
Maternova’s protective apparel concept is supported by some of the leading experts on global health and Zika. Maternova is part of an elite cohort of innovators cultivated by CAMtech and Massachusetts General Hospital. This cohort is advised by Dr. Michael Callahan, a top authority on Zika and head of the Zika Foundation. We are also supported with a seed grant from Grand Challenges Canada.
Develop final prototypes for the protective apparel
Research demand for a full anti-Zika kit (apparel, repellent, bednets, etc)
Work with pattern maker to create patterns
Place order with the manufacturer
Launch marketing campaign
Deliver first run of the finished garments
Within two months of developing the NovaVeil idea we have done the following:
sourced the patented textile
partnered with a talented fashion designer from Brazil
produced the first run of maternity t-shirts for testing
designed four initial maternity pieces for the NovaVeil line
set up a partnership with a clinic in El Salvador (Americares)
designed a user testing tool
received requests from around the world,
We want investors who are mothers, fathers, grandparents and daughters.
We need passionate people who understand that to protect women, to reduce the number of women dying in childbirth and to improve the health of adolescent girls, we need innovative, pioneering business models.
We believe it’s a great time to be a woman. We are so excited to connect with your at the moment when innovation is desperately needed.
The maximum valuation at which your investment converts
into equity shares or cash.
If a trigger event for Maternova occurs, the discount provision
gives investors equity shares (or equal value in cash) at a reduced price.
$100K – $500K
Maternova needs to raise
$100K before the deadline.
The maximum amount Maternova
is willing to
is $100K – $500K.
A SAFE allows an investor to make a cash investment in a company, with rights to receive certain company stock at a later date, in connection with a specific event.
A SAFE allows an investor to make a cash investment in a company, with rights to receive certain company stock at a later date, in connection with a specific event. · Learn more
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