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Steeped Coffee isn't accepting new investments

Steeped Coffee’s deadline was October 8, 2022

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Steeped Coffee

New standard in coffee | Specialty coffee brewed like tea in a single-serve bag
B2B Food & Drinks
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Featured image of Steeped Coffee
Round
Seed Extension
Allocation
$5M
Minimum investment
$9,968
Security type
Crowd SAFE
Deadline
October 8, 2022
Valuation cap
$33M
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Closed on October 8, 2022. Information may not be up-to-date. Campaign closed on October 8, 2022. Information displayed may not be up-to-date.
Problem Solution Product Traction Customers Biz. model Market Competition Vision and strategy Impact Funding Founders Summary
About Team

Documents

Capital R (OpenDeal Broker LLC, CRD #291387) is hosting this Reg D 506(c) securities offering by Steeped, Inc..
Company documents
Steeped Coffee Crowd SAFE Form CRS.pdf Steeped Coffee PPM.pdf Accreditation FAQs.docx Steeped Coffee 2020 & 2021 Financials.pdf Disclosures & Disclaimers.pdf Additional Risk Disclosures.pdf
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Investment summary


$1M+ revenue
Company had over $1M in revenue in the past 12 months
$5M+ raised
Company has previously raised over $5M in capital
Venture-backed
Company is backed by a venture capital firm

There may be other available opportunities that are similar to this investment but have different attributes, characteristics, cost factors, and fees.

  • Leading single-serve brewing method for specialty coffee | craft quality
  • Driving an entirely new coffee category
  • Single-serve reimagined, with no equipment required & fully compostable
  • 400+ top coffee brand partners licensing the Steeped Brewing Method
  • Traction with national distribution spanning multiple vertical markets
  • Proprietary IP protections & strategy
  • Award-winning with national product recognition

Disclosures & Disclaimers

Problem


SINGLE-SERVE COFFEE IS PROBLEMATIC





Solution


STEEPED COFFEE® IS








WHY HASN'T STEEPED COFFEE® BEEN DONE YET?


Steeped is not coffee in a teabag. Instead, it's a new trusted brewing method that's backed by years of innovation while delivering the highest-quality taste.

Though created for simple convenience, simplicity is one of the most difficult things to achieve. Steeped has worked with top baristas to develop this disruptive single-serve brewing method that yields a craft specialty cup of coffee in the way that it was intended to be experienced. 

With no machines required, the result is a game-changing brewing method that is as simple as brewing tea.

Product


STEEPED COFFEE®

A Brewing Method & Category Creator
A simple, single-serve brewing method similar to the ritual of making tea, using full-immersion Steeped Bags®.

A Licensed Process & Technology
A proprietary technology licensed to top brands through custom branded Steeped Packs®.

A Coffee Brand
Steeped Coffee® is a fast-growing, purpose-driven brand that's trailblazing a new market and encouraging people to Take Your Moment™ — while at home, at work, or on the go.

—
Steeped Coffee is not just a single brand, but a proprietary brewing method supporting hundreds of brands.
—



STEEPED INNOVATION
FULL IMMERSION FILTER



GUILT-FREE
COMPOSTABLE PACKAGING



PRODUCT CONFIGURATION




STEEPED COFFEE BRAND



LICENSED PARTNERS
CUSTOM BRANDED PACKS


Barista-Approved 


Traction


NATIONAL DISTRIBUTION


Steeped continues to grow its sales channels through national distribution across multiple industry verticals.


ACTIVE VERTICALS




LICENSED ROASTERS



HOSPITALITY




GROCERY




AS SEEN ON



AWARD-WINNING



Customers


TAKE YOUR MOMENT

Business model


COFFEE REIMAGINED

As a Certified B Corp and Public Benefit Corporation, Steeped, Inc. operates in the specialty and single-serve coffee markets. Steeped has innovated to bring these two high-growth trends together for the first time in sustainable packaging. 
Steeped Coffee brings the universal tea-drinking experience to the entire coffee market, making craft specialty coffee accessible to everyone, anywhere.

Headquartered in Santa Cruz, California, Steeped provides proprietary, single-serve technology to the D2C and B2B distribution channels under its Steeped Coffee brand — as well as providing the Steeped Brewing Method and IP to hundreds of top coffee brands through licensed partnerships.

Welcome to Coffee Simplified™.


IP STRATEGY




STEEPED MANUFACTURING



Market


PEOPLE LOVE COFFEE

Coffee in the US alone generates $80B in annual sales with 80% of adults drinking coffee while consuming over 500 million cups every single day. Steeped has tapped into a huge gap in the high-growth single-serve and specialty coffee markets.



DO YOU DRINK COFFEE?

The way we drink coffee is changing, one cup at a time. Steeped Coffee is the simplest way to make great coffee wherever life takes you. Take Your Moment — while at home, at work, or on the go.

Competition


EXPANDING THE MARKET

Steeped Coffee incorporates the best features from other brewing methods while eliminating the drawbacks of each.


COMPETITIVE ADVANTAGES



Vision and strategy


NEW STANDARD IN COFFEE

Steeped Coffee is not trying to fit within the current coffee market, but rather expand the limits of the entire coffee category by increasing customer accessibility — similar to how the single-serve bag transformed tea drinking and became the standard for convenience. Steeped is going a step further by bringing together unmatched convenience, quality, and sustainability to revolutionize coffee. 

Steeped is disrupting the limited nature of the current coffee market. We're dedicated to amplifying the coffee shelf in every grocery store, home, office, or wherever life takes you.

Impact


COFFEE WITHOUT COMPROMISE

Steeped is pursuing Coffee Without Compromise, and is passionate about the amount of good we can do together.



MISSION


As both a Benefit Corporation and Certified B Corp, Steeped is focused on Purpose Beyond Profits. We strive to innovate and find new solutions to old problems, to be a light on a hill, to honor and value every relationship, and to set new standards of doing Business Without Compromise. We pay attention to every detail, to bring people the most convenient, high-quality, ethically sourced, and sustainably packaged products available. Our entire company ethos is focused on how we can be good stewards of the planet and to love people.


CORE VALUES




PURPOSE BEYOND PROFITS


As a Public Benefit Corporation (PBC), Steeped has enhanced our legal structure to match our values. We operate as a for-profit C Corp, but have updated our Articles of Incorporation with a statement of purpose. This subtle improvement allows Steeped to legally focus on Purpose Beyond Profits — expanding the measurement of success from a single to a double bottom line company.


CERTIFIED B CORP


Accountability and measuring impact are at the forefront of our activities. We are continuously tracking and reporting through our B Corp Certification, which is monitored by the third-party nonprofit, B Lab. Putting action beyond words, Steeped is proud to be part of a community of leaders driving a global movement of using the power of business to solve social and environmental problems.

Certified B Corporations are businesses that meet the highest standards of verified social and environmental performance, public transparency, legal accountability, and bold company policies, to balance profits and purpose.


SINGLE-SERVE SUSTAINABILITY


Single-serve coffee long had its roots deep in sustainability before it was tainted by its wide abuse of plastic waste. With so much time, energy, and passion that goes into each cup of specialty coffee (see journey below), single-serve is an ideal solution that keeps coffee from being dumped down the kitchen sink. 

The Steeped method is pre-dosed, pre-ground, and provides the perfect water-to-coffee ratio — which maintains ultimate convenience and intrinsically helps conserve our cherished coffee commodity.


SUSTAINABILITY


Steeped has made sustainability a key focus to avoid negative environmental and ethical impacts from success.

Guilt-Free Packaging: Our award-winning, Guilt-Free Packaging is certified commercially compostable and made using renewable materials. 

Ethically Sourced: Through direct trade practices and Fair Trade Certified coffees, Steeped Coffee ethically sources its beans to ensure farmers get a fair wage.  

Steeped strives to make every component of our product responsible for both the planet we’ve been given to steward and the people on it. Steeped takes every possible step to ensure that our sacred coffee rituals go unnoticed by the next generation.


STEEPED GIVING FUND


Drink Coffee. Make an Impact. Since day one, Steeped has been committed to giving a minimum of 1% of revenue, rather than just profits, through our Steeped Giving Fund — making our success not just what we get but what we get to give.


PACKS FOR IMPACT


Steeped is excited to use Steeped Coffee Packs as a tool for elevating non-profits, churches, and purpose-driven companies through our discounted private label program — utilizing custom graphics to help passionate organizations spread their message through simply sharing a cup of coffee.


PACKS FOR GOOD


Packs For Good is a program built to support non-profits with branded landing pages on the Steeped Coffee website, where all sales generate a 20% top-line revenue donation back to that non-profit to support their mission. 


Among other inspiring organizations, Steeped is a proud partner of charity: water, on a mission to help bring clean and safe water to every person on the planet, where 100% of donations fund clean water.

Funding


INVESTOR COMMUNITY

Since 2017, fundraising has come through trusted referrals from the Steeped investor community — a growing purpose-driven network of over 100 individual investors and venture groups.

Steeped is now excited to welcome more investors who are passionate about the amount of good we can do together — while drinking great coffee. We hope you'll join our incredible Steeped Investor Community.

Founders


Josh Wilbur

Founder & CEO

Summary


Quick Sip

  • Massive Market Size
  • Innovative & Disruptive Technology
  • Proprietary Competitive Advantages & IP
  • Diversified Market Verticals
  • Traction & Product Market Fit
  • National Distribution
  • Established Market Share
  • Scalable to Mass Adoption
  • Experienced Team & Partners


We hope you'll join us for all the exciting opportunities ahead!

Documents

Capital R (OpenDeal Broker LLC, CRD #291387) is hosting this Reg D 506(c) securities offering by Steeped, Inc..
Company documents
Steeped Coffee Crowd SAFE Form CRS.pdf Steeped Coffee PPM.pdf Accreditation FAQs.docx Steeped Coffee 2020 & 2021 Financials.pdf Disclosures & Disclaimers.pdf Additional Risk Disclosures.pdf

About Steeped Coffee

Legal Name
Steeped, Inc.
Founded
Apr 2017
Form
Delaware Corporation
Employees
32
Website
steepedcoffee.com
Social Media
Headquarters
Google Map location of of Steeped Coffee
103 Whispering Pines Drive Suite E , Scotts Valley, CA
Headquarters
103 Whispering Pines Drive, Suite E, Scotts Valley, CA, United States 95066

Steeped Coffee Team
Everyone helping build Steeped Coffee, not limited to employees

Profile picture of Josh Wilbur
Josh Wilbur
CEO
A serial entrepreneur and inventor, living on the cusp of innovation and disruption.
Profile picture of Ron Scadina
Ron Scadina
VP of Sales
Profile picture of Stirling Vineyard
Stirling Vineyard
CFO
Profile picture of Heather Rios
Heather Rios
HR
Profile picture of Toby Wingo
Toby Wingo
Plant Operations
Profile picture of BraunHagey & Borden
BraunHagey & Borden
Legal Counsel
Profile picture of Fish & Richardson
Fish & Richardson
Patent IP
6 more team members
Josh Wilbur
CEO
Ron Scadina
VP of Sales
Stirling Vineyard
CFO
Heather Rios
HR
Toby Wingo
Plant Operations
BraunHagey & Borden
Legal Counsel
Fish & Richardson
Patent IP
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Steeped Coffee

Steeped Coffee successfully raised $1,620,456 from 90 investors on October 8, 2022
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