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Problem
Gift-giving can be a hassle
Now, more than ever, our daily schedules have become unpredictable and hectic.
We have responsibilities at home, in the office, in our friend groups, and in our communities. Due to our busy schedules, we don’t always have the time to find ways to thank and celebrate those who support us.
Despite today’s modern luxuries, there is no easy way to physically thank someone or let them know you’re thinking of them in real-time.
Flower and gift ordering can be clunky, lengthy, and expensive to send to people by mail. Most on-demand services cost around $75 and take a long time to deliver with high unreliability.
There’s a Gesture for that!
Solution
Gesture: gifting reinvented
Gesture makes gift-giving simple, quick, and affordable.
When you need to send a gift, go on our application, and we'll recommend the best gift for you based on your chosen Gesture.
Gesture allows you to send fresh flowers, wine, champagne, and much more starting at $20.
Our G-runners will pick-up your Gesture from one of our local vendors and deliver it within the hour. Did we mention that delivery is on us? That's right; we offer free delivery on all orders!
Gesture is more than just a mobile gifting application; we are a fully operational logistics company.
Amid the COVID-19 pandemic, we have pivoted from our current business model to many new opportunities to ensure that we can be of service to all of the communities and cities that Gesture operates in.
In these unfortunate times, we have delivered everything from essential household items, safety essentials, flowers, and even birthday cakes to people that are alone or want to remain safe and honor social distancing guidelines. We have utilized our technology to stay useful and assist wherever we can.
We are currently in more than 30 markets, including New York City, Las Vegas, and Los Angeles. We are actively planning on expanding to more major cities.
With Gesture, there are no more overpriced, wilted, or end of day flowers on Valentine's Day. With Gesture, there is no more worrying about a "quick and easy" way to thank your new client.
With Gesture, you can give thanks and celebrate the special people in your life with ease. It's the fastest and most economical way to let someone know you're thinking of them.
Product
One tap ordering and reliable delivery
Our app provides a straightforward and easy ordering service.
Download Gesture at https://www.yourgesture.com, the Apple App Store, or Google Play
Sign up using Facebook or create an account
Pick the Gesture that fits the occasion
Enter the recipient's address and choose how you want to pay
Place your order and track the delivery (again, delivery is free!)
Happiness is delivered to your recipient’s doorstep
There’s also no worry about unreliable delivery or last-minute changes—our app is built to implement changes on the fly, with no updates required.
Our products are provided by our reliable vendors
Coming soon...
Traction
Making gift-giving easier in 30+ key cities
Gesture has expanded rapidly since our initial launch, and we now operate in 30+ different markets, including Miami, San Francisco, and Atlanta.
Gesture can open up in a new market in as little as seven days. We’ve also continued to enhance our app and user experience by rolling out new personalization options and other features.
Customers
We value our customers and our customers value our Gestures
Well over 60% of our orders are from repeat customers
Averaging 4.8/5 star ratings across app stores
Our customers have responded incredibly well to our products and services, leaving 50+ five star ratings across app stores for both iOS and Android devices.
G Feed
Our G-Feed is a social feed that provides daily active usage from our users and allows our customers to show off their gift-giving in a fun way!
Business model
20-24% margin on orders
The on-demand economy has a growing appetite for greater convenience, speed, and simplicity. Our business model serves this trend as Gestures start at $20, and have a 1-hour delivery expectation. Additionally, our business model capitalizes on this trend, averaging a 20-24% margin on each order.
Although the coronavirus pandemic has negatively impacted many small businesses, May 2020 has been our best month yet in terms of total revenue and the total number of orders delivered.
Market
$131B+ total market segment
On-demand services comprise a $785B+ market. Our current market strategy is to target budget-conscious working professionals who already use on-demand services, such as Postmates, UberEats, and Amazon Prime. Our primary customer is between 23-36 years of age consisting of both male and female users. Due to the size of our target market and target audience, Gesture has plenty of room to grow.
Competition
Unique options and affordable service
There are several smaller competitors within the on-demand gift delivery market, but Gesture enjoys several distinct advantages. We offer better work conditions for couriers. Our different product models also yield unique and inexpensive options for our customers. Additionally, other gifting companies cannot compete with Gesture’s on-demand free delivery and affordable prices.
Vision and strategy
Delivering happiness through modernized and simplified gifting
We are committed to making the world smaller, one Gesture at a time. What we have accomplished thus far is only the beginning. We have plans to expand our services and operations as our business grows.
By reaching our funding goal, we plan to expand our operations across the U.S. and expand our technologies.
Funding
Approaching $1M in funding to date
Gesture has raised close to $1,000,000.00 in funding, to date, from amazing investors, like New Age Capital and many others. Currently, Gesture is in communications with potential funding partners. These partners can provide more capital to fuel our aggressive expansion into new markets throughout the rest of Q2 of 2020 and into Q3, Q4, and 2021.
Founders
Our founders have demonstrated success and experience in startups
Gesture benefits from being founded and led by a diverse group of entrepreneurs with a wide array of skill sets and professional backgrounds. Our founders have extensive experience in software and application development.
Our dedicated team
Our team is made up of a diverse group of driven and focused individuals. Everyone on our team has made a major contribution to Gesture's success. Like most other tech companies, we've gone completely remote!