While our investors at Republic have supported our growth over the past few weeks, we at TapRm have continued to innovate in the ways that we grow brands of every size.

Recent highlights include:

• Goose Island worked with us on a custom marketing activation designed to generate hype and boost sales of their limited edition Bourbon County Brand Stout. The release of this product ordinarily takes place in person and draws huge lines. TapRm brought this unique experience online whilst maintaining the fun and anticipation of the event. The result? Goose Island set a new TapRm record for most sales by a single brand in a day on Black Friday, November 29th. 

• Stella Artois are currently supporting their release of Stella Midnight Lager with a highly-targeted performance marketing campaign run by our team of in-house experts. The result? Stella Midnight Lager is the best-selling product on TapRm in December 2020.

• Sixpoint Brewery has partnered with TapRm on a six week hard launch campaign, having enjoyed modest organic sales on the platform earlier in 2020. The result? After just four days, sales are up over 600% versus this organic baseline.

• Our friends at Gay Beer are working with us on a campaign promoting the message that, ultimatley, Gay Beer is for everyone. This highly engaging start-up beer brand is tactically spending campaign budget in bursts around anticipated hives of purchasing activity. The result? Gay Beer sales are up 200% since launch.

Thank you for your continued support as we march towards 1500% of our funding goal in the first 60 days and Happy Holidays!