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VisuWall isn't accepting new investments

VisuWall’s deadline was April 1, 2019

Follow the company to stay updated on their progress, including future investment opportunities


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VisuWall

Eye level media and metrics that matter
B2B Black Founders Women Founders Media Production & Curation Software
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Featured image of VisuWall
$104,568
Raised
223
Investors
Successfully funded and closed on April 1, 2019.
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Pitch Updates 8 Reviews 54
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Closed on April 1, 2019. Information may not be up-to-date. Campaign closed on April 1, 2019. Information displayed may not be up-to-date.

Documents

Republic (OpenDeal Portal LLC, CRD #283874) is hosting this Reg CF securities offering by VisuWall Technologies Inc. View the official SEC filing and all updates:
Official SEC Logo Form C SEC.gov
Company documents
VisuWall Crowd SAFE
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Hear from some of the 223 investors in VisuWall


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Deal highlights

  • Marketplace technology that leverages storefront windows for traditional and programmatic media
  • Client’s average campaign size: $35,000 per 4 weeks
  • The founder has 18 years of marketing and advertising experience, having worked with Google, Nike, Spotify, Cîroc, and others
  • $550k raised to date from XRC Labs, New Age Capital, and private investors
  • Brand clients include Apple Music, Celine, Burberry, CFDA, Harry’s, Bumble, Google
  • Real Estate clients include: Acadia Realty, Extell, 101 Holdings, Rockpoint
  • XRC Labs Cohort 6
  • Goldman Sachs 10k Small Business Cohort XXIII, New York
  • Goldman Sachs 100 Most Intriguing Entrepreneurs 2017 and 2018

$9.2bn is left on the table every year

Vacant storefronts are rampant throughout the U.S. Regulatory restrictions actually prohibit landlords from reducing rents far enough so these vacancies persist for on average 18-24 months, costing the industry $9.2bn in revenue annually.

It's difficult to measure how effective traditional advertising really is. And today, brands are rushing to digital marketing, causing it to become overcrowded and expensive. As a result, ad buyers are unconfident in existing advertising channels and how much to spend on them.

VisuWall Logo

Eye level media and metrics that matter

Monetizing empty storefronts with advertising revenue.

Each storefront powered with our technology captures foot traffic, demographics and even sentiment. With our technology, brands can even tell if viewers are smiling or sad, exposing invaluable data and insights.

We are delivering eye level media and metrics that matter through a vast medium that has literally been hiding in plain sight – until now.

$700k annualized gross revenue 

*As estimated by company. 


We are working with the best brands in the world and the biggest names in real estate. We’re currently active in NY and LA and we are on the fast track to growing to 4 markets by the end of 2019 and then growing to 10 markets by the end of 2020.

Seen in:

“We tapped VisuWall for our New York Fashion Week out of home branding campaign because of the innovative technology and analytics as well as their thoughtful use of vacant storefronts.  The end results delivered on all levels.”

- Mark Beckham, Council of Fashion Designers of America (NYC)

VisuWall is brand category agnostic and can support most brand categories with strategic support. Our successes include brands in the following categories: consumer products, fashion, retail, e-commerce, technology, and entertainment. In our purview, we will ramp to include spirits, automotive, finance, government elections tentpole event activity and more.

Pricing for each window is set by an algorithm informed by location, visibility, size plus attributes set by a host of variables common in media.

  1. Media Sales: Revenue shared with landlords
  2. Production Mark-Up: Standard rate on production costs
  3. Analytics: SaaS-based subscription model

Programmatic opportunity: $49.5bn

Programmatic spending is on the rise

VisuWall's focus is on the advertisers who account for 60% of the $8.4bn market including media, retailers, consumer products and fashion & beauty.

Our strategy is to integrate and streamline the processes of buying traditional outdoor and the rising trend of buying programmatic outdoor and the same categories mentioned above account for $49.5bn in digital spending annually.

Competition

Raised $550K to date

VisuWall has raised $550,000 pre-seed round from XRC Labs, New Age Capital, and private angels.     

On track to launch VisuWall 2.0 and expand to 4 markets

Our version 1 was a success: we’ve collected valuable customer feedback and implemented it in to version 2 due to launch next year.  We will utilize funds to hire sales teams, and technology lead, so that we can speed the development of the VisuWall product and accelerate our growth (sales) in 2019.


Kobi has 18 plus years marketing and advertising experience. A former music industry executive, Kobi has worked with brands to create strategies that make cool and meaningful connections with consumers for national and global initiatives.  She has produced consumer experiences, brand strategies, content and media plans for the likes of Nike, Spotify, Smirnoff, Johnnie Walker, Cîroc Vodka, Google, JetBlue and a host of others. Prior to VisuWall, Kobi was the SVP of Strategy and Creative for Combs Enterprises where she led strategy for the chairman's portfolio of brands.

Kevin Tung, Co-Founder & Partner, has enjoyed two exits and is now an angel investor and partner at Interplay.  His operational prowess informs VisuWall’s path to growth.


Thanks for taking the time to get to know VisuWall.  We hope you'll join us on our journey!

Deal terms


Valuation cap

$5,000,000

The maximum valuation at which your investment converts into equity shares or cash.
Learn more

Discount

20%

If a trigger event for VisuWall occurs, the discount provision gives investors equity shares (or equal value in cash) at a reduced price.
Learn more.

Minimum investment

$250

The smallest investment amount that VisuWall is accepting.
Learn more

Funding goal

$1.07M

VisuWall must achieve its minimum goal of $25K before the deadline. The maximum amount the offering can raise is $1.07M.
Learn more

Deadline
VisuWall needs to reach their minimum funding goal before the deadline ( ). If they don’t, all investments will be refunded.
Learn more
Type of security

Crowd SAFE

A SAFE allows an investor to make a cash investment in a company, with rights to receive certain company stock at a later date, in connection with a specific event. · Learn more

How it works

Documents

Republic (OpenDeal Portal LLC, CRD #283874) is hosting this Reg CF securities offering by VisuWall Technologies Inc. View the official SEC filing and all updates:
Official SEC Logo Form C SEC.gov
Company documents
VisuWall Crowd SAFE

Bonus perks

In addition to your Crowd SAFE, you'll receive perks for investing in VisuWall.
Invest
$250
Receive
  • Thank you note from the VisuWall Team
Invest
$1,000
Receive
  • All of the above + VisuWall swag
Invest
$2,500
Receive
  • All of the above + an invitation to a NY Happy Hour (transportation not included)
Invest
$5,000
Receive
  • All of the above + name and brand mention for your brand or company logo (with your permission) as an investor (supporter) on our site and social media channels.
Invest
$10,000
Receive
  • All of the above + an invitation to have coffee and breakfast with our founder and executive team in New York City (transportation not included)
  • Limited (5 left of 5)
Invest
$25,000
Receive
  • All of the above + 15% discount on any VisuWall campaigns booked on the platform (honored for 2 years)
Invest
$50,000
Receive
  • All of the above + board observer seat for 2 years

About VisuWall

Legal Name
VisuWall Technologies Inc
Founded
Nov 2015
Form
Delaware Corporation
Employees
1
Website
visuwall.com
Social Media
Headquarters
Google Map location of of VisuWall
15 Park Row , New York, NY
Headquarters
15 Park Row, New York, NY, United States 10038

VisuWall Team
Everyone helping build VisuWall, not limited to employees

Profile picture of Kobi Wu
Kobi Wu
Founder
Kobi has 18 plus years marketing and advertising experience. A former music industry executive, Kobi has worked with brands to create strategies that make cool and meaningful connections with consumers for national and global initiatives.
Profile picture of Kevin Tung
Kevin Tung
Partner
Kobi Wu
Founder
Kevin Tung
Partner

Press

Crowdfunding Campaign Lets You Invest in Transforming Vac...
Black Enterprise Black Enterprise
·
Jan 4, 2019

Vacant storefronts are everywhere. Churn in the real estate market means there will always be a number of vacant properti...

CEO Kobi Wu is changing the face of advertising with Visu...
Rollingout Rollingout
·
Jan 2, 2019

Kobi Wu is the founder and CEO of VisuWall Technologies, a platform where vacant storefront windows become smart eye-leve...

TEDx: How geofencing location-based ad-tech brings billbo...
YouTube YouTube
·
Aug 24, 2018

CEO of startup VisuWall, Kobi Wu, places traditional outdoor ads in unused storefronts and uses geofencing to make them i...

Interview: Gathering Advertising Insights On City Streets
PSFK PSFK
·
Mar 9, 2018

With our eyes strained by inundated social feeds, the appeal of the humble poster has never been more evident. In New Yor...

Become an angel investor in startups with just a few bucks
WNYW WNYW

With the stock market so uncertain these days, could investing in startups be a smart strategy for 2019? New York-based R...

VisuWall Wants To Turn Vacant Storefronts Into Ad Space -...
AfroTech AfroTech

To some, an empty storefront can be an eyesore, but to Kobi Wu, it's a huge opportunity for companies to advertise. That'...

Kobi Wu Wants To Monetize Vacant Storefronts Across The C...
Forbes Forbes

Most people walk by vacant storefronts every day with their "for rent" and "for sale" signs. For former music industry ex...

Why the CFDA is using vacant storefronts to advertise New...
Glossy

The Council of Fashion Designers of America is taking new measures to get the New York Fashion Week schedule for spring 2...

Show all
Logo of VisuWall

VisuWall

VisuWall successfully raised $104,568 from 223 investors on April 1, 2019
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Bill, James, Brian, Donald, T, and 218 others invested. 54 Reviews
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