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Obi isn't accepting new investments

Obi’s deadline was October 29, 2021

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Obi

Access all the major ridehails and taxis around the world in one app
Immigrant Founders B2C Ridesharing & Carsharing Apps
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Featured image of Obi
$886,536
Total raised in 3 campaigns
1,597
Investors in 3 campaigns
Successfully funded and closed on October 29, 2021.
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Closed on October 29, 2021. Information may not be up-to-date. Campaign closed on October 29, 2021. Information displayed may not be up-to-date.
Problem Solution Product Traction Customers Biz. model Market Competition Vision and strategy Funding Founders
About Team Press

Documents

Republic (OpenDeal Portal LLC, CRD #283874) is hosting this Reg CF securities offering by Bellhop Technologies Inc.. View the official SEC filing and all updates:
Official SEC Logo Form C SEC.gov
Company documents
Obi Crowd SAFE Obi Crowd SAFE Redline.pdf Obi Form C-A 06.29.2021.pdf Obi Form C-A 04.30.2021.pdf Obi Form C.pdf
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Hear from some of the 950 investors in Obi


Show more

Highlights


Republic alum
Company previously raised on Republic
Venture-backed
Company is backed by a venture capital firm
  • 130k+ users and 235k+ ride bookings to date
  • Over 300+ integrations with leading ridehail and taxi companies
  • Access to 11M+ drivers around the world
  • Accelerated by Plug and Play Tech Center
  • Incubated by Amadeus for Startups
  • Expert advisors from Google Flights, Expedia, The Rideshare Guy, and more

Problem


There's no easy way to compare ridehail options

No one wants to open a dozen different apps on their phone to compare pricing every time they want to grab a ride. There are thousands of different individual ridehail apps globally, but most consumers aren't aware of them. Price discrepancies between options can vary 25% at any given moment (and even more with surges and longer rides), meaning that riders are always losing valuable time and money. Quite simply, we all overpay for rides.

Solution


One app, every ride

With Obi, riders can easily compare prices across all ridehail apps and save when they book. Our app gives riders all the information they need to get the best ride at the best price.

Our mission is to maximize convenience and accessibility for our users. Think of us as the best personal assistant—handling the logistical heavy lifting of searching all ride providers and sorting them to help riders choose the best ride. 

Product


Compare prices and book through the Obi app

Obi enables riders to compare pricing in real-time across multiple providers on one easy-to-read screen. Riders can also personalize to view certain ride types and categories (wheelchair accessible, car seat, luxury, etc.), as well as the quickest pickup time.

Until Obi came along, there was no way to easily compare different ride providers at once, especially as prices can change by the minute. Once riders choose their desired ride option, Obi effortlessly guides them through the booking process (either within the Obi app or with the selected ridehail provider).

Traction


130K+ users and 235K+ bookings

Obi has integrations with over 300 global ridehail companies including leading providers such as Curb, Ola, Heetch, and hundreds more across the US and globally. These crucial relationships have taken years to develop into commercial agreements. 

Customers


There are 1.5 billion riders worldwide who can benefit from Obi

With over 130,000 downloads to date, Obi has received over 770 reviews with a lifetime average of 4.7 stars on iOS and 4 stars on Android. Our app appeals to a wide range of users - students looking to save money, essential workers commuting to their workplaces, both business and leisure travelers, as well as everyday users. With ridehailing now an integral part of so many daily routines (whether going to work, the gym, restaurants, sporting events, concerts, etc.), the Obi app will become synonymous with ridehailing. 

Obi has done extensive test marketing across the U.S. and other key global sectors to prove both the need and business case for the platform. Below are just a couple of recent review excerpts from our customers:

Love the app! "I tend to use the same ridehail each day (I'm a little lazy) and never looked at others to be honest. Since I started using Bellhop [to be Obi] I'm paying less every day."

Great for travel

"I'm a keen traveler and have used the app in Paris, Sydney and London as well as NYC. It really does work. I can't keep up with the latest rideshares but this app does, tells me the best option and I book. It's super simple."

If you haven't yet, don't forget to check out our app (click here) and leave us a review!

Business model


Obi has multiple revenue streams

For each ride booking, Obi currently collects a service fee of up to 10% from ridehail providers.

Additional revenue streams will also include targeted advertising, data sales, subscription products, and technology licensing.

Market


$260 billion total addressable market

The global ridehail marketplace is projected to grow from $260 billion in 2021 to $386 billion in 2025.

Competition


Bringing together exact price and time comparisons with the most options 

Mapping and transit apps such as Google Maps, Transit, and Citymapper have introduced very basic (and often inaccurate) ridehail information with limited functionality for a very small number of companies, and most importantly these apps do not have real-time or personalized pricing.

Our closest competitor, Migo, has a limited number of ridehail integrations, and does not include major providers such as Lyft and Uber in the US. Migo has also largely been focused on multimodal options (similar to Transit and Citymapper). Obi's goal is to dominate the ridehailing space first, and then expand into other mobility services as we grow.

Vision and strategy


Multi-channel, multi-model opportunities

We have an aggressive roadmap for launching new markets, integrating direct suppliers, and building innovative, market-leading product features. We are planning to launch other modes of transportation such as bikeshares and scootershares in 2022.

Excited about what we're building and want to join the team? We're hiring! Reach out to hiring@rideobi.com if you feel passionate about what we're doing and want to contribute with your rockstar skills in Product Management, Digital Marketing, Engineering, or Data Science.

Funding


$3.5M raised to date

  • Friends & Family Round: $450K
  • Previous Republic Campaigns: $350K
  • Angel Round: $1.2M
  • Series Seed: $1.5M

Founders


Executive Team

Payam Safa studied Computer Science & Engineering, graduating Cum Laude Honors from UCLA. He began his career programming drones and satellites for the US government with security clearance. Next, as a consultant for Accenture, he built enterprise systems for Fortune 500 companies. After an MBA at INSEAD where he was the Co-President of the Real Estate Club, he moved to Indonesia to co-found a hotel chain. Continuing his entrepreneurial journey, he founded Chanelink, the first channel manager in Indonesia. He is using his unique skills and experiences as a technologist in the travel and hospitality space to bring Obi to market and establish it as the industry leader.

Ji Young Choi studied Business Administration, graduating on the Dean's List from Cornell University. She began her career as a Strategy & Management Consultant with Accenture for Fortune 100 companies before becoming Head of Strategy at a speculative land development firm in emerging markets. After successfully leading multi-billion dollar projects in developing countries, she returned to Management Consulting as a Senior Strategy Consultant for Booz Allen Hamilton, solving complex problems for the US government's most high-profile agencies - from the US Treasury and the FBI to NASA and The Smithsonian. She then used her skills and experience to join the world of high-growth startups, first helping to build and scale the Enterprise business at General Assembly (exit: acquired by The Adecco Group in 2018), before becoming Co-Founder and COO of Teckst (exit: acquired by LiveVox in 2019), and then joining Obi in May 2020 as COO to revolutionize the mobility space.


Obi has an incredible lineup of advisors, including Harry Campbell (aka The Rideshare Guy), Matyas Tamas (Co-Founder of Ontiq and former Head of Supply Data Science at Uber), David Baggett (Founder of Inky.com and former Co-Founder of ITA Software, now known as Google Flight Search), Beth Birnbaum (COO of PlayFab and former SVP of Product at GrubHub), Norm Rose (President of Travel Tech Consulting), Daniel Gohari (Founder of Avenue Property Group), and Len Sherman (expert on growth strategy and innovation at Columbia Business School).

Deal terms


Valuation cap

$19,500,000

The maximum valuation at which your investment converts into equity shares or cash.
Learn more

Discount

0%

If a trigger event for Obi occurs, the discount provision gives investors equity shares (or equal value in cash) at a reduced price.
Learn more.

Minimum investment

$250

The smallest investment amount that Obi is accepting.
Learn more

Funding goal

$535K

Obi must achieve its minimum goal of $25K before the deadline. The maximum amount the offering can raise is $535K.
Learn more

Deadline
Obi needs to reach their minimum funding goal before the deadline ( ). If they don’t, all investments will be refunded.
Learn more
Type of security

Crowd SAFE

A SAFE allows an investor to make a cash investment in a company, with rights to receive certain company stock at a later date, in connection with a specific event. · Learn more

How it works

Documents

Republic (OpenDeal Portal LLC, CRD #283874) is hosting this Reg CF securities offering by Bellhop Technologies Inc.. View the official SEC filing and all updates:
Official SEC Logo Form C SEC.gov
Company documents
Obi Crowd SAFE Obi Crowd SAFE Redline.pdf Obi Form C-A 06.29.2021.pdf Obi Form C-A 04.30.2021.pdf Obi Form C.pdf

Bonus perks

In addition to your Crowd SAFE, you'll receive perks for investing in Obi.
Invest
$250
Receive
  • Invitation to preview and test new feature releases as part of Obi's private Beta group
Invest
$500
Receive
  • All previous non-monetary perks
  • Exclusive Obi "Investor" hat
Invest
$1,000
Receive
  • All previous non-monetary perks
  • Exclusive Obi "Investor" business cards
  • Exclusive Obi "Investor" coffee mug
13 investors
Invest
$5,000
Receive
  • All previous non-monetary perks
  • Limited edition Obi backpack
  • Limited (12 left of 25)
5 investors
Invest
$10,000
Receive
  • All previous non-monetary perks
  • Quarterly investor email updates
  • Limited (5 left of 10)
3 investors
Invest
$25,000
Receive
  • All previous non-monetary perks
  • Exclusive team-only Obi embroidered jacket
  • Limited (5 left of 8)
Invest
$50,000
Receive
  • All previous non-monetary perks
  • Private dinner with the CEO & COO (COVID permitting)
  • Limited (4 left of 4)
1 investor
Invest
$100,000
Receive
  • All previous non-monetary perks
  • Personal invitation to join the Obi Advisory Board
  • Sold out (0 left of 1)

About Obi

Legal Name
Bellhop Technologies Inc.
Founded
Apr 2014
Form
Delaware Corporation
Employees
2
Website
rideobi.com
Social Media
Headquarters
Google Map location of of Obi
137 West 25th Street , New York, NY
Headquarters
137 West 25th Street, New York, NY, United States 10001

Obi Team
Everyone helping build Obi, not limited to employees

Profile picture of Payam Safa
Payam Safa
Chief Executive Officer
Featured in Superheroes · Read
Profile picture of Ji Young Choi
Ji Young Choi
Chief Operating Officer
Profile picture of Roger Chahine
Roger Chahine
Head of BD - US
Profile picture of Jasdeep Sawhney
Jasdeep Sawhney
Head of BD - EMEA
Profile picture of Sebastian Sztemberg
Sebastian Sztemberg
Lead Frontend Engineer
Profile picture of Lukasz Sowa
Lukasz Sowa
Engineering
Profile picture of Jacek Glodek
Jacek Glodek
Engineering
Profile picture of Mateusz Kaczmarek
Mateusz Kaczmarek
Engineering
Profile picture of Pawel Dabala
Pawel Dabala
Engineering
Profile picture of Maja Jabłońska
Maja Jabłońska
Machine Learning
Profile picture of Mateusz Rychlicki
Mateusz Rychlicki
Machine Learning
Profile picture of Zofia Partyka
Zofia Partyka
Machine Learning
Profile picture of Ying Xuan Chen
Ying Xuan Chen
Product Management
Profile picture of Kasia Kobierska
Kasia Kobierska
QA & Testing
Profile picture of Kevin Ross
Kevin Ross
UI/UX
Profile picture of Mitchell Zak
Mitchell Zak
Strategy & Design
Profile picture of Meghna Raghunathan
Meghna Raghunathan
UX & Design
Profile picture of Redel Bautista
Redel Bautista
Graphics & Design
Profile picture of Syril Bobadilla
Syril Bobadilla
Animation & Design
Profile picture of Vadim Carazan
Vadim Carazan
Brand & Design
Profile picture of David Baggett
David Baggett
Advisor
Profile picture of Harry Campbell
Harry Campbell
Advisor
Profile picture of Len Sherman
Len Sherman
Advisor
Profile picture of Matyas Tamas
Matyas Tamas
Advisor
Profile picture of Beth Birnbaum
Beth Birnbaum
Advisor
Profile picture of Daniel Gohari
Daniel Gohari
Board of Directors
Profile picture of Norm Rose
Norm Rose
Board of Directors
24 more team members
Payam Safa
Chief Executive Officer
Lukasz Sowa
Engineering
Ji Young Choi
Chief Operating Officer
Jacek Glodek
Engineering
Roger Chahine
Head of BD - US
Mateusz Kaczmarek
Engineering
Jasdeep Sawhney
Head of BD - EMEA
Pawel Dabala
Engineering
Maja Jabłońska
Machine Learning
Mateusz Rychlicki
Machine Learning
Sebastian Sztemberg
Lead Frontend Engineer
Zofia Partyka
Machine Learning
Ying Xuan Chen
Product Management
Kasia Kobierska
QA & Testing
Kevin Ross
UI/UX
Mitchell Zak
Strategy & Design
Meghna Raghunathan
UX & Design
Redel Bautista
Graphics & Design
Syril Bobadilla
Animation & Design
Vadim Carazan
Brand & Design
David Baggett
Advisor
Harry Campbell
Advisor
Len Sherman
Advisor
Matyas Tamas
Advisor
Beth Birnbaum
Advisor
Daniel Gohari
Board of Directors
Norm Rose
Board of Directors

Press

We found great travel apps to save you money
WSYM WSYM
·
Feb 20, 2019

Well for many of you out there, spring break plans are in the works. Maybe you even have your flight booked. Ameera David...

3 innovative new travel apps that save time and money
CNBC CNBC
·
Aug 16, 2018

Millennials are more likely to increase vacation spending this year than any other age group, and they're willing to spen...

Save Money and Time With Ride-Hailing Aggregator Bellhop
The Points Guy
·
Jul 29, 2018

As ride-sharing, ride-hailing and taxi services become more prevalent, our phones are getting more and more cluttered wit...

World's Largest Ride-Sharing Aggregator App Launches in NYC
Cheddar Cheddar

The rise of ride-sharing apps means it's never been easier to get from point A to point B, but making sure you're getting...

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Obi

Obi successfully raised $535,000 from 950 investors on October 29, 2021
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Richard, Michael, Sishir, Meet, Adam, and 945 others invested. 156 Reviews
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