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Cherrish isn't accepting new investments

Cherrish’s deadline was May 1, 2021

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Cherrish

100% all-natural cherry juice that fights inflammation
B2B Drinks Nutrition
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Featured image of Cherrish
$91,408
Raised
236
Investors
Successfully funded and closed on May 1, 2021.
Invest in Cherrish

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Closed on May 1, 2021. Information may not be up-to-date. Campaign closed on May 1, 2021. Information displayed may not be up-to-date.
Problem Solution Product Traction Customers Biz. model Market Competition Vision and strategy Funding Founders
About Team Press

Documents

Republic (OpenDeal Portal LLC, CRD #283874) is hosting this Reg CF securities offering by CyH.COM LLC dba Cherrish. View the official SEC filing and all updates:
Official SEC Logo Form C SEC.gov
Company documents
Cherrish Crowd SAFE
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Hear from some of the 236 investors in Cherrish


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Highlights


$1M+ revenue
Company had over $1M in revenue in the past 12 months
Notable angel backing
Company is backed by a notable angel investor
  • $2.8M in sales in 2020; projected revenue of $25M by EoY 2023
  • Customers include 80+ university, national league, and Olympic sport teams
  • Retailing at 2.3K+ stores across America
  • $22B+ sports drink total available market
  • 11K antioxidant units per bottle—almost 3x the recommended FDA amount
  • Team Cherrish has an elite athlete team of influencers

Problem


Few beverages help fight inflammation

Chronic inflammation is an epidemic, especially among athletes. Until now, there hasn't been an adequate electrolyte drink solution to help those with this condition. 

Most replenishing beverages on the market are loaded with added white sugar, which exacerbates inflammation through metabolic stress, and takes longer to digest and absorb.

Tart cherry juice is a popular remedy recommended for runners, but is difficult to find and often comes in a concentrate form, making it hard to consume.

Solution


100% all-natural Montmorency & Bing cherry synergy

Cherrish is a line of 100% all-natural Montmorency and Bing cherry synergy. We are the most complete health juice in the marketplace with no added sugars, fillers or other additives. Cherrish is also non-GMO, gluten free and has a low glycemic index. 

Product


Each drink is loaded with nutrients, high antioxidant compounds and immunity boosters

Cherrish has an ORAC antioxidant rating of nearly 11K units per bottle—almost 3x the recommended FDA amount. We’ve developed an all-natural health juice that's 100% tart Montmorency and sweet Bing cherry juice, loaded with nutrients like high antioxidant compounds, anti-inflammatory properties, immunity boosters, and melatonin. Cherries contain natural pain relief and more melatonin than any other fruit or vegetable, making our drinks a premier recovery option for athletes. 

Traction


Available in 2.3K+ stores across the U.S.

Cherrish has established partnerships with some of the leading names in production, branding/advertising and distribution. We're retailing at over 2.3K stores across America, including Safeway & Albertsons. We've also established huge brand recognition in the professional athlete industry. We’ve formed Team Cherrish, an elite group of national professional athlete influencers. Our customers have praised our products for our delicious, healthy drinks. 

Customers


80+ big name teams across universities, professional sports leagues and Olympic teams

Cherrish counts 80+ big names across university sports teams, professional sports leagues, Olympic teams and the US Military. All of our customers rate our products 5 stars!

Business model


Large retail network backed by robust cherrish.com website 

Cherrish is not only sold through retailers across the country in over 2,300 locations, but is also sold on our new, robust website cherrish.com and on Amazon.

  • CHERRiSH retail sales have a gross margin of 42%
  • CHERRiSH.com sales have a margin of 47% 

Branding

Market


The sports drink market is valued at $22B

Cherrish targets the sports drink market, due to our natural healing effects and energy boosting qualities. We’ve seen notable market traction since our launch, generating more than $2.8M in sales in the last couple quarters. We’ve projected our sales revenue to surpass $25M by EoY 2023. 

Sales Revenue

Gross Sales

Competition


We provide health benefits unmatched by our competitors

Cherrish’s number one competitive advantage over established brands are the health benefits our drinks provide. No other drink on the market offers such comprehensive coverage of all-natural, low-calorie, anti-inflammatory health benefits. 

Vision and strategy


Unrolling new products

Cherrish has recently launched two new products nationwide at the end of 2020. We envision additional new products in 2021 for large scale distribution.

Funding


Backed by top athletes

Some of our investors include Team Cherrish influencers like Brett Gardner, CJ McCollum, Zach Lavine, LaMarcus Aldridge and George Springer. Proceeds will go towards building our team, marketing, e-commerce building, and inventory, and in-store merchandising.

Founders


Created by an avid marathon runner

Dan Haggart would look around after his races and see all the die-hard runners drinking small bottles of tart cherry juice concentrate. Inspiration struck—why wasn't there a ready-to-drink cherry juice, instead of a harsh concentrate? And that's how CHERRiSH was born.

Dan created the product, developed marketing strategy, and engaged strategic business relationships with suppliers, co-packers, designers and retail accounts. He has a degree in Business from Seattle University and was with IBM for 20 years, working in sales, finance, marketing and higher management. He has a very active life as an avid skier, fisherman, and golf enthusiast. He and his wife of 53 years, Kathy, also love to travel and spend time with their kids and grandkids.

Deal terms


Valuation cap

$25,000,000

The maximum valuation at which your investment converts into equity shares or cash.
Learn more

Discount

0%

If a trigger event for Cherrish occurs, the discount provision gives investors equity shares (or equal value in cash) at a reduced price.
Learn more.

Minimum investment

$100

The smallest investment amount that Cherrish is accepting.
Learn more

Funding goal

$1.07M

Cherrish must achieve its minimum goal of $25K before the deadline. The maximum amount the offering can raise is $1.07M.
Learn more

Deadline
Cherrish needs to reach their minimum funding goal before the deadline ( ). If they don’t, all investments will be refunded.
Learn more
Type of security

Crowd SAFE

A SAFE allows an investor to make a cash investment in a company, with rights to receive certain company stock at a later date, in connection with a specific event. · Learn more

How it works

Documents

Republic (OpenDeal Portal LLC, CRD #283874) is hosting this Reg CF securities offering by CyH.COM LLC dba Cherrish. View the official SEC filing and all updates:
Official SEC Logo Form C SEC.gov
Company documents
Cherrish Crowd SAFE

Bonus perks

In addition to your Crowd SAFE, you'll receive perks for investing in Cherrish.
71 investors
Invest
$250
Receive
  • One 4-pack sampler of 12-oz. bottles ...one of each flavor.
  • Limited (429 left of 500)
Invest
$500
Receive
  • Enter code REPUBLIC and get 25% off and free shipping on all orders for 6 months.

Why others invested

See all reviews (0) See all (0)

I invested in Cherrish simply because I am a former athlete who is raising two athletic children who are always looking for a healthy way to nourish and replenish their body after a great workout.

Profile picture of Mark A. Wingo
Mark A. Wingo
Value-add investor
over 4 years ago

I know that society is looking for more ways of becoming healthier. I work in healthcare and even my patients are looking for healthier products.

Profile picture of DAVID CHRISTIANSEN
DAVID CHRISTIANSEN
Active investor
over 4 years ago

I'm investing for a couple of reasons. First, I have tried the product and am sold on the anti inflammatory and pain relief benefits. And second, it's not just good for you, it's darn tasty too, without all the added sugars you find in most similar products. Also, home for me is about 20 miles from home for Cherrish and I like to support local small businesses when I can.

Profile picture of Dave Esp
Dave Esp
Value-add investor
over 4 years ago

About Cherrish

Legal Name
CyH.COM LLC dba Cherrish
Founded
Oct 2012
Form
Washington LLC
Employees
14
Website
Cherrish.com
Social Media
Headquarters
Google Map location of of Cherrish
6010 E Mercer Way , Mercer Island, WA
Headquarters
6010 E Mercer Way, Mercer Island, WA, United States 98040

Cherrish Team
Everyone helping build Cherrish, not limited to employees

Profile picture of Dan Haggart
Dan Haggart
CEO
Profile picture of Gerald (Jerry) Loe
Gerald (Jerry) Loe
Operations Manager
Profile picture of Jim Corbett
Jim Corbett
VP Sales
Profile picture of Kathy Haggart
Kathy Haggart
Marketing Director
Profile picture of Marc Garcia
Marc Garcia
Corporate Sales Manager
Profile picture of Mike DiOrio
Mike DiOrio
VP Sales
Profile picture of LaMarcus Aldridge
LaMarcus Aldridge
Retired NBA player - Brand Ambassador
Profile picture of Sue Bird
Sue Bird
WNBA Seattle - Brand Ambassador
Profile picture of Brett  Gardner
Brett Gardner
MLB New York - Brand Ambassador
Profile picture of Zach Lavine
Zach Lavine
NBA Chicago - Brand Ambassador
Profile picture of CJ McCollum
CJ McCollum
NBA Portland - Brand Ambassador
Profile picture of George  Springer
George Springer
MLB Toronto - Brand Ambassador
Profile picture of Angela  Stanford
Angela Stanford
LPGA Tour Winner - Brand Ambassador
Profile picture of Don Mattingly
Don Mattingly
MLB Coach - Former NY Player - Brand Ambassador
13 more team members
Gerald (Jerry) Loe
Operations Manager
Dan Haggart
CEO
Jim Corbett
VP Sales
Kathy Haggart
Marketing Director
Marc Garcia
Corporate Sales Manager
Mike DiOrio
VP Sales
LaMarcus Aldridge
Retired NBA player - Brand Ambassador
Sue Bird
WNBA Seattle - Brand Ambassador
Brett Gardner
MLB New York - Brand Ambassador
Zach Lavine
NBA Chicago - Brand Ambassador
CJ McCollum
NBA Portland - Brand Ambassador
George Springer
MLB Toronto - Brand Ambassador
Angela Stanford
LPGA Tour Winner - Brand Ambassador
Don Mattingly
MLB Coach - Former NY Player - Brand Ambassador

Press

CHERRiSH Releases New Chocolate Line Extension - BevNET.com
BevNET.com BevNET.com
·
Oct 15, 2020

SEATTLE- Face it, chocolate and cherry are better together. Just like Fred and Ginger, peanut butter and jelly, or workin...

CHERRiSH Announces Five NBA and MLB Athletes as Brand Amb...
BevNET.com BevNET.com
·
Feb 6, 2020

Professional athletes are always looking for an edge. They seek out products that improve performance and recovery withou...

CHERRiSH 100% cherry juice wants to appeal to wider healt...
foodnavigator-usa.com foodnavigator-usa.com
·
May 17, 2018

After establishing a following in the athletic channel including with NFL and MLB teams, 100% cherry juice brand CHERRiSH...

The Benefits of Montmorency Cherries
Healthy Eating | SF Gate Healthy Eating | SF Gate

The Benefits of Montmorency Cherries. Montmorency cherries contain vitamins, antioxidant compounds and fiber, which may h...

Logo of Cherrish

Cherrish

Cherrish successfully raised $91,408 from 236 investors on May 1, 2021
Profile picture of Willie Milligan
Profile picture of DAVID CHRISTIANSEN
Profile picture of Elvin Campbell
Profile picture of christian sullivan
Profile picture of zoe chaiser
Willie, DAVID, Elvin, christian, zoe, and 231 others invested. 51 Reviews
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