This article showcases our top picks for the best New York based Fintech companies. These startups and companies are taki...
Problem
This generation demands transparency
Millennials + Gen Z want a better understanding of the economy and the companies they engage with....
99% of public companies are increasing their reporting on policies, plans, and impacts this year across every social, economic, and environmental perspective to attract more customers, talent, and investors.
...But it's difficult for anyone outside Wall Street to understand or act on this information:
Solution
Share Scoops puts consumers in the boardroom,
democratizing the economy and
empowering consumers with the voice, information, and resources to shape their own future.
Share Scoops helps users:
- Understand the economy and how companies impact their employees, their communities, and our planet
React to it in real-time
Spend and invest with confidence
Share Scoops’ unique voting and rewards system helps users engage with financial information in a completely new way, building confidence to invest or give corporations a piece of their minds.
Users’ votes become a sentiment gauge, reacting to corporate decisions in real-time.
Share Scoops helps companies:
- Hear directly from an informed audience
- Earn customers, employees, and investors through transparency
Product
The all-in-one app
to inform how you spend, work, & invest
Simplifying the whole financial world and its impacts with a feedback loop on Corporate America.
Share Scoops is training the next generation of money activists, curating the resources and information you need to help you build wealth, shape your career, and find companies that deserve your business.
Information
Organizing the financial world and its impacts
Holistic and transparent profiles on +3,000 companies
Daily economic context and market charts
Gamified education to level up your financial knowledge
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Resources
Empowering informed purchases, investments, and decisions
- Real money rewards to exchange your points with our enterprise partners
- Curated company scoops to discover new places to work, shop, or invest
- Tailored personal finance resources to take control of your financial future
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Voting
Amplifying voices in real-time
- Live polling integrated into every scoop builds user confidence engaging with these topics
- Share Scoops amplifies the voices of its community, creating a measurable multi-factor brand sentiment gauge for every corporate decision, news event, pledge, and progress update
- These metrics help companies understand the near-term value of investing in policies that benefit their stakeholders and improve their sustainability
- Corporations gather live poll-based feedback from an informed, educated, and economically-influential audience
Traction
We've tapped into a movement
A generational shift has fueled Share Scoops' growth. Sustainability and transparency are
the next digitization of business.
Community
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Voting Insights
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Customer Acquisition
Customers
Training Millennials & Gen Z to make a difference with their dollars
Our engaged users
The younger generation demands transparency and accountability from the companies they work for, shop from, and invest in.
Share Scoops makes it easy for them to discover companies they believe in and engage with them regularly - following, reacting, and using their points with those brands.
Our partners
Share Scoops’ consumer finance partners use our platform to engage with our audience and acquire new users that are financially literate, educated on their product, and signing up with intention.
Partnership examples:
Share Scoops’ platform helps FLIT Invest demonstrate its impact expertise with custom educational content and offer dynamic promotions to acquire new subscribers.
Guac Savings App uses Share Scoops’ to engage and educate its audience with content collaborations and will soon earn more marketplace transactions by allowing them to exchange Share Scoops in-app points for cash on their platform.
These partners pay us commissions on these leads in addition to their fees to communicate with our audience. These B2B partnerships drive business and create endless organic growth loops.
Business model
Multiple revenue streams: Inspiring action and delivering insights
We believe the financial world should be more accessible, so we’ve aligned our revenue model with our mission.
Our platform is free for our users. We earn revenue by curating the financial resources they need to take action and making sure the world can hear their opinions.
Customer acquisition for consumer finance companies
Performance-based fees for new client conversions
Strategic services including commissioned content, insights analytics, and re-engagement partnerships
Live, on-demand panel insights service
Embedding user reactions into press and publishers
Self-service portal for companies to gather on-demand polling feedback and monitor their brand sentiment
Expanding the deliverability of our insights will increase the value we earn from every user while keeping user acquisition costs low.
We can continue to expand our voting capabilities for companies to gather custom, on-demand polling feedback from the most economically-influential generation.
Market
Targeting a $150B+ market
in corporate communications and insights.
Share Scoops sits at the intersection of enterprise content communications ($70B) and insights spending ($81B).
More specifically, building the best acquisition channel for the consumer finance industry presents an initial $4.8B opportunity in customer acquisition as we scale our user base.
Improving the deliverability of our panel insights unlocks an additional $6B opportunity in consumer intelligence.
Competition
Standing out with powerful insights and greater transparency
Insights out loud
Our community's opinions are important. We don't need to take their cookies to learn what they think. We just ask them.
Share Scoops' feedback system offers on-demand, live, multi-factor, event-specific insights from an informed and influential audience. That allows us to outmatch the occasional thematic polling insights from unknown focus groups of the biggest institutional brands.
Honest loyalty acquisition
Share Scoops is revamping the way the financial world markets to consumers.
We leverage the model that took Nerdwallet to a $1B IPO but avoid the dependence on Search Engine Optimization by widening the customer base ourselves through education and context, then tailoring specific recommendations to each level of our users’ personal financial journey.
Share Scoops’ select partners benefit from our expertise and insights into how this audience approaches financial topics:
- Educational content collaborations
- Integrating our daily scoops into their platforms
- Offering special incentives to spark repeat transactions
We're focusing on consumer financial companies with high customer acquisition costs to start, but we will apply that model to the thousands of other companies on our platform.
Vision and strategy
Unlocking new revenue and organic growth
We're investing in our core team and product development, targeting 100K-150K users and $1.6-1.8M annualized revenue within 18 months.*
Companies have an opportunity to build team-like loyalty through transparency because this generation invests our values in everything we do — who we shop from, work for, buy stock in, and speak about.
Share Scoops is facilitating that loyalty acquisition by becoming the main platform informing this generation’s economic decisions.
Product evolution
As we scale, we replicate our polling and customer acquisition model across the thousands of companies on our platform to create a direct engagement channel for companies.
We become corporations’ core shareholder/stakeholder engagement portal, where they can:
- Communicate more incrementally, authentically
- Gather real-time, poll-based actionable insights
- Acquire new customers, talent, and investors through flexible points conversions and integrated transactions
Corporations worldwide will spend $158B/year by 2025 on increased disclosures and transparency. They need a channel to capture the brand and business benefits of their investments, other than posting pdfs to their website.
Growth strategy
Every new partnership creates more organic growth cycles and keeps our costs low.
- Users can soon exchange their in-app activity points for cash at 200+ stores and financial services. Each new partner strengthens our value to users and positions Share Scoops as a universal loyalty points system.
- Every new publisher embedding Share Scoops live ratings into their content boosts our visibility and drives more users looking to vote.
- Each new corporate partner is incentivized to get their stakeholders and shareholders on the app to vote for them and respond to their polls.
- We partner with +100 influencers, non-profits, and thought leaders, integrating their premium content into our platform to create more value for our users and spur mutual growth.
Monthly revenue projections*
Impact
We're building a more inclusive and sustainable economy
through accessible financial information and education.
Incentivizing corporate transparency and accountability
- Share Scoops provides companies a way to quantify the short-term brand and business opportunities from investments in their workers, communities, and sustainability.
- Companies can earn more customers, talent, and investors through transparency and strong values. Every dollar earned from our insights means greater corporate transparency and accountability.
Reducing wealth inequality
- Share Scoops empowers our generation with the information and resources to make confident decisions with their time and hard-earned money.
- Every dollar earned from our consumer finance partners ties to another user taking action to improve their financial health and build wealth.
Funding
Bringing on our team and accelerating our growth
We're raising funding to bring on our team full-time and unlock our insights SaaS opportunity more quickly.
We're building upon our $300K angel investments from our advisors, tech innovators, seasoned Wall Street experts, and other industry leaders.
Engaging our amazing community
Crowdfunding has always been one of our goals from the start. We're excited to educate our community, introduce them to investments usually reserved for institutional investors, and give them an opportunity to grow with us.
Creating value for our investors
Share Scoops represents an attractive acquisition target at every stage of growth.
We have an experienced team of strategic advisors to support our culture, growth, and customer acquisition network.
Founders
Augustus Christensen
Augustus created Share Scoops to make the financial world more accessible. His unique background and professional expertise help Share Scoops bridge the financial information gap between consumers and corporations.
An atypical Wall Street professional, Augustus proudly comes from a small-town landscaping family that understands financial insecurity. He knows first-hand what it’s like to take on massive debt and work multiple jobs to get through school and life. Augustus sold his first social app startup to a prominent tech firm after studying economics and computer science at Georgetown University and then went on to manage billion-dollar portfolios and advise some of the biggest clients at the biggest bank on Wall Street. He was recently elected to sit on the board of JUST Capital to represent the next generation of business leaders advancing stakeholder capitalism.
Share Scoops has tapped into a movement because its user experience is built from a unique perspective on the financial world that real people are connecting with.