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Huddle isn't accepting new investments

Huddle’s deadline was December 11, 2021

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Huddle

Where top creators invest in startups with their time
B2B Creator Economy Software Marketplace Women Founders
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$320,993
Raised
790
Investors
Successfully funded and closed on December 11, 2021.
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Problem Solution Product Traction Customers Biz. model Market Competition Vision and strategy Funding Founders
About Team Press

Documents

Republic (OpenDeal Portal LLC, CRD #283874) is hosting this Reg CF securities offering by Huddle Works Inc.. View the official SEC filing and all updates:
Official SEC Logo Form C SEC.gov
Company documents
Huddle Crowd SAFE Huddle Form C.pdf
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Hear from some of the 790 investors in Huddle


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Highlights


$1M+ raised
Company has previously raised over $1M in capital
  • Huddle is a social marketplace connecting founders with top creator teams.
  • From Sept 2020 - June 2021 creators on the platform have earned over $327k.
  • Jan - June 2021 Huddle’s GMV is $343k w/ an avg increase of 25% MoM.
  • Huddle’s service fee per transaction is ~25%.

Problem


There's no trusted space for creators and founders to connect and build together

For founders, finding talented people to work on your startup is challenging.

After spending an average of 3-6 months to raise a seed round, startups use 90% of that funding to hire a team. Still, finding good people is hard. It usually requires access to closed networks and spending ~3 months to close a full-time hire.

Meanwhile, more top creators want flexible, interesting work.

High-quality designers and builders have more time for side projects and freelance careers. They’re looking to work on startups in problem spaces they care about and offer upside potential.

Solution


Huddle connects the world's top startup builders with founders

We’re a community-driven platform for founders and builders to connect and build the world’s best companies.

Huddle makes it seamless by:

  1. Matching the two based on project industry, timeline and budget
  2. Handling payment processing, contracts, etc.
  3. Facilitating sweat equity as a form of payment for work done
  4. Creating a space for freelance team and founder collaboration

Product


Huddle is a social network for the creator economy

  1. Founders pitch the Huddle community on what they’re building and need help with (pitch deck, mobile app, new brand, etc). 
  2. We match the creator team for you. No wasted time scrolling freelance marketplaces and interviewing expensive agencies. 
  3. Flexible pricing and contracts for fast-moving companies – pay with cash or equity. 
  4. Start building and shipping with your team in a dedicated Huddle chat group

What's next

We’re building the Independent Creator HQ where they can manage their payouts, take on new projects and visualize their creative capital investments. 

Coming Sept 2021

Traction


Huddle's enabled $343k in creator-founder transactions in 2021

GMV increased by 90% Q4 2020 to Q1 2021 and more than doubled Q1-Q2 2021. Huddle's been averaging 25% MoM growth in 2021 and has positive unit economics.

Huddle launched in Sept 2020 on a simple premise of helping founders spin up super creator teams. Since then 300+ creators have applied to join and 175 founders have applied to get a team.

All traction to-date has been with $0 marketing spent, primarily through viral WOM, a mention in Fortune Magazine and a write-up by Product Hunt.

2021 so far, by the numbers**:

GMV (Gross merchandise value):$343,256 (Averaging +25% increase MoM)
Gross Profit:$78,179
Net Creator Income$265,076
Average Take Rate:28%

* Positive unit economics means that every Huddle is profitable. The cost of a Huddle will not exceed the price paid by the founder.

** Numbers are current as of July 1, 2021.

Customers


Huddle serves entrepreneurial humans

Our creators are a diverse network of top makers and builders with the core skills startups need – design, product, engineering, marketing. With remote and flexible work on the rise, creators join Huddle to run their independent businesses and find work with upside potential (ownership).

Early-stage founders love Huddle because it’s solving a critical pain-point: getting an experienced team to help them build. Since launch we’ve spun up 16 teams for startups, many of which had such success they came back for a second or third team.

Business model


We make money when our community of creators make money

We charge a ~25% Service Fee on top of the creator’s rate. 

The fee accounts for access to the curated community, team matching and handling creator payments and contracts. It applies to both cash and sweat equity transactions.

Since we have a slice of every sweat equity deal, Huddle also owns a stake in an index of startups coming through the platform (which means, as an investor, you will too).

Market


The startup and freelance markets are exploding

More people than ever want to be in charge of what they work on and where they work from.

In a recent survey, 53% of Gen Z expect to run their own company and 47% did side hustles this year. Huddle is the place where entrepreneurial talent gathers to build things.

With our current traction and business model, we predict that Huddle will be able to reach $20M in cash transactions by 2023.

Competition


Our community-first platform is focused on top talent and early-stage founders

Unlike other freelancer marketplaces like Fiverr or Upwork, Huddle creates a much more curated experience for both founders and top creators. We maintain this by focusing on:

  1. Creator ownership: Our sweat equity payment model scalably attracts the top creators and makes them more affordable.
  2. A high bar: Huddle’s creators are vetted by experts in the community and join via referral.
  3. Community: We’re building an engaged community of creators with more built-in autonomy and collaboration than competitors.


Vision and strategy


Democratizing access to upside

Huddle makes it easier than ever for founders to get their idea off the ground and for creators to become angel investors.

By removing hurdles for creators to help early startups for ownership, Huddle enables a new category of companies to be built and a new population of equity-holders.

Funding


Huddle has raised $1M to-date

Huddle’s been through two rounds of funding from partners including Outlander, Miami Angels, and Backend Capital and strategic creator-angel hybrids.

We are raising up to $1.07M here on Republic at the same deal terms we gave our most recent round of investors.

We’ll use the funding to bring on key hires for our platform and build technology and UX for freelancers and customers.

As an investor in Huddle, you get:

  1. A scalable business with positive unit economics from Day 1
  2. Percentage ownership in Huddle’s take of sweat equity projects

** Numbers are current as of July 1, 2021.

Founders


Founder-creators who have helped startups get to market together since 2016

Steph spent her career building alongside founders at studios and leading design & product at fast-growing tech companies. She was Head of Product at Mapfit, acq. by Foursquare. Most recently, she was product design manager for self-driving UX at Cruise.

She believes creatives are innately entrepreneurial and vice versa.

Mike's supported the launch of 35+ startups since 2014 as a product strategy consultant, agency executive, angel investor & employee #1 at SuperPhone. Before that Mike had a successful career in technology investment research at Oppenheimer.

He believes the next decade of work will be community-powered.


Deal terms


Valuation cap

$10,000,000

The maximum valuation at which your investment converts into equity shares or cash.
Learn more

Discount

20%

If a trigger event for Huddle occurs, the discount provision gives investors equity shares (or equal value in cash) at a reduced price.
Learn more.

Minimum investment

$100

The smallest investment amount that Huddle is accepting.
Learn more

Maximum investment

$100,000

The largest investment amount that Huddle is accepting.
Learn more

Funding goal

$1.07M

Huddle must achieve its minimum goal of $25K before the deadline. The maximum amount the offering can raise is $1.07M.
Learn more

Deadline
Huddle needs to reach their minimum funding goal before the deadline ( ). If they don’t, all investments will be refunded.
Learn more
Type of security

Crowd SAFE

A SAFE allows an investor to make a cash investment in a company, with rights to receive certain company stock at a later date, in connection with a specific event. · Learn more

How it works

Documents

Republic (OpenDeal Portal LLC, CRD #283874) is hosting this Reg CF securities offering by Huddle Works Inc.. View the official SEC filing and all updates:
Official SEC Logo Form C SEC.gov
Company documents
Huddle Crowd SAFE Huddle Form C.pdf

Bonus perks

In addition to your Crowd SAFE, you'll receive perks for investing in Huddle.
62 investors
Invest
$500
Receive
  • Huddle Hat
  • Limited (38 left of 100)
90 investors
Invest
$1,000
Receive
  • Limited edition "Building something new ✨" Huddle sweatshirt.
  • Access to our quarterly investor report and AMA with the Founders.
  • Limited (60 left of 150)
Invest
$5,000
Receive
  • Portfolio Access + Discount: Unlimited invite codes for your port co's to get access to Huddle teams and a discount on our service fee.
  • Everything from the $1,000 tier

About Huddle

Legal Name
Huddle Works Inc.
Founded
Jun 2015
Form
Delaware LLC
Employees
5
Website
huddle.works
Social Media
Headquarters
Google Map location of of Huddle
7930 Southwest 54th Court , Miami, FL
Headquarters
7930 Southwest 54th Court, Miami, FL, United States 33143

Huddle Team
Everyone helping build Huddle, not limited to employees

Profile picture of Michael Saloio
Michael Saloio
CEO
Profile picture of Steph Golik
Steph Golik
CPO
Profile picture of Sam  Auch
Sam Auch
COO
Profile picture of Diana Hawk
Diana Hawk
Head of Community
1 more team member
Michael Saloio
CEO
Steph Golik
CPO
Sam Auch
COO
Diana Hawk
Head of Community

Press

The Upside Game
Medium
·
Oct 11, 2021

How ownership is changing and tearing down the old guards of wealth-building. The trend is clear and the FOMO is real: mo...

The rise of the independent worker: Why everyone wants to...
·
Apr 21, 2021

“It’s more about a passion economy. Goldman Sachs for eight years? That’s not what Gen Z is doing... The most in-demand p...

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Huddle

Huddle successfully raised $320,993 from 790 investors on December 11, 2021
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