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Opportunity
Huge opportunity to be the financial control centre for Africa's 50 million retailers.
- Our bank provides a one stop centre for retailers to sell and transact both online and offline.
- We serve as a credit provider for both merchants and their consumers.
- Consumers can utilise our Buy Now Pay Later solution while merchants can access working capital solutions.
- Access to credit is the biggest challenge faced by Africa's 50million SMEs in their day to day business operations.
- Only 5% of Africans have access to credit cards or any form of credit
Product
We are a bank that allows merchants to sell online and offline from one platform and utilise transaction data to access credit.
- Lipa Later started by connecting merchants and consumers through a consumer led BNPL platform. We have utilized our retail and credit expertise to expand our offering and graduate into a merchant bank.
Traction
We are a profitable business with 558% growth YOY.
- Listed by Financial Times as one of the fastest growing companies in Africa in 2023
- 350,000+ Customers and 30k merchants
- Exclusive partnership with Mastercard for POS financing in East Africa.
- Operational in four markets; Kenya, Uganda, Rwanda and Nigeria.
- Acquired East Africa's leading e-commerce platform, Sky.Garden
- $4 CAC and $ 300 LTV
- 65% of customers are acquired at zero cost
- We have built a world class merchant portfolio with brands such as Walmart and Carrefour.
- $20M Facilities originated across different online and offline merchants.
Business model
Our goal is to bank 100,000 SMEs in Africa and earn $20M in revenue by end of 2024...
Lipa Later generates revenue through four different revenue touchpoints that allow us to generate approximately 50% margin on a unit cost basis
- Commissions and Fees - Lipa Later enables merchants to sell online (through our leading e-commerce platform Sky.Garden) and offline through our robust and state of the art Point of Sales system. Our fees generated for this range between 5% - 15% per transaction carried out on these platforms.
- Interest - We are a credit partner to our merchants and consumers; our merchants and consumers access credit through Lipa Later (based on existing transactional data). Our customers pay in the range of 4%-10% based on their respective risk profiles.